Anyone know what data iOS send to Apple?
TL;DR: we collect the shit out of you and share it with third parties as we see fit. If you disagree you will get a crippled experience
Very well summed up.
> We may collect information such as occupation, language, zip code, area code, unique device identifier, referrer URL, location, and the time zone where an Apple product is used so that we can better understand customer behavior and improve our products, services, and advertising.
How is your occupation and exact location non-personal?
Not only, how many degrees of separation do exist between your "unique device identifier" and your identity (additionally given the restricted area provided by Zip code, area code and/or location)?
What is exactly the "unique device identifier"? The IMEI, the MAC address, something else?
It probably doesn't matter, given how easy it is to correlate/deanonymize substitute keys.
"Hashing is magic crypto pixie dust which takes personally identifiable information and makes it incomprehensible to the marketing department."[1] -Daniel J. Bernstein
[1] https://projectbullrun.org/surveillance/2015/video-2015.html...
> Personal information will only be shared by Apple to provide or improve our products, services and advertising; it will not be shared with third parties for their marketing purposes.
This goes in contrast with most tech companies such as Amazon and Google. However, Apple does have the horrible clause:
> in the event of a reorganization, merger, or sale we may transfer any and all personal information we collect to the relevant third party.
This clause should be considered the antichrist of clauses, because it just makes the entire policy void in case of a merger. Not that I see Apple being acquired by anyone soon, but still.
> This clause should be considered the antichrist of clauses, because it just makes the entire policy void in case of a merger. Not that I see Apple being acquired by anyone soon, but still.
Google's clause:
If Google is involved in a merger, acquisition or asset sale, we will continue to ensure the confidentiality of any personal information and give affected users notice before personal information is transferred or becomes subject to a different privacy policy.
I like Google's more :-).
Apple is sitting on a gold mine. Meanwhile OnePlus is just a phone maker. Something to keep in mind.
Perhaps they want to see what data is universally collected, where android goes deeper and if apple collects anything android doesn't?