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It would be trivial for FB and Google to allow tailoring of feeds. Even keyword exclusions or subject filters would be a huge step-up from the gamified engagement-getting monster that we have now.

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Yes - which is why they won't do it. Like out-of-order feeds, where engagement conflicts with usefulness they'll pick engagement and ad views every time.

I'm ready to walk away from all algorithmically sorted feeds.

I'm tired of the ad tech kool aid that causes PMs + execs to consistently put UX and users in last place.

This is more of a political challenge than a technical one. One that I'd say is worth fighting for.

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