The name Urbit rings a bell, I think I read about it many years ago. But I just checked the website and it seems totally different, so I guess I need to refresh my knowledge of it.
edit: oh, they're doing an ICO. first impressions: not good
edit: oh, they're doing an ICO. first impressions: not good
I'm not sure why you though an ICO is a bad first impression. Yes, there were several scams but the blockchain space is full of very exciting opportunities. Some other commenter mentioned that a "new web" would have to provide sufficient value to the end user that the current version does not/can not. These experiments in decentralization are worth watching and probably where the "sufficient value" will come from to justify the use of new tech.