No, mainly depends on how much outrage can be mined out of it. Influence is largely the byproduct of the press attention, at least in the scales we have in the US, and the press wants to have people engaged (clicks, views, ads) and also preferably show their political opponents are crazy evil idiots. Emphasizing outrageously stupid claims by some obscure personality serves both goals - people get outraged, share the links, ad impressions follow, discussion follows, etc. etc.