Pinterest reports 40% growth YoY, now at 200M monthly active users | Hacker News Reader

Pinterest reports 40% growth YoY, now at 200M monthly active users

blog.pinterest.com

36 pointsaskafriend10 comments

I've been a happy recipient of their growth as my readers pin thousands of images to their boards each month netting millions of impressions on Pinterest each month, in addition to a solid amount of referral traffic coming my way.

Strangely, my site was recently blocked and have been frustrated that I have yet to receive a non-automated response.

While I guess I can't really complain as it was free traffic, they have basically vacuumed up a significant amount of my content, and are now noting my site as spam.

Frustrating to say the least.

If you could write down two sentences about your "Pinterest marketing strategy", what would it read like? How do you leverage it in a clever way to generate inbound traffic? I'm interested because I have never ever used pinterest other than the occasional google search result that sent me to the website, I really dont seem to grasp how people get so "sucked" into this tunnel of post-it-notes-of-stuff-you-like?

My site publishes office design projects and professional designers who work in that industry pin the images as ideas or inspiration for projects they are working on.

So there isn't really a strategy other than publishing content / projects we think our readers will be inspired by and be interested in.

It would be interesting to see how much of that growth is attributed to dark patterns and malpractices. Like making the first 20 or so results of most Google Image searches utterly useless.

Strikes me that they haven't been blacklisted from Google yet for that.

So effing annoying to encounter that it's firewalled at the router.

So ... good luck with that.

If you land on Pinterest by chance, it is even more obnoxious than Facebook, which is saying something.

I avoid it like the plague when looking up stuff, but it is so annoying I wouldn't be surprised if there's a Chrome/Firefox plugin to directly prune it from Google search results.

I've requested it be removed or deprecated from DDG's results, and strongly encourage others to do likewise.

How is this MAU defined? I would guess possibly any click from Google count as a unique visitor.

I still haven't grasped what Pinterest is for, in all honesty. And i have an account, by the way.

It's designed for making moms feel like they make substandard cupcakes that are not craftsy enough.

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