I've waited as long as I can stand it before inserting a spoiler:
"In the early 1990s, I was writing a lot of essays and columns for magazines and journals, so much so that I was using a pseudonym for some of that work: Nickieben Bourbaki. The original idea for the name was that my staff at Lucid would help with the writing, and the single pseudonym would represent the collective, much as the French mathematicians in the 1930s used "Nicolas Bourbaki" as their collective name while rewriting the foundations of mathematics in their image. However, no one but I wrote anything under that name."