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There's value in being first to market but what those example really show is that first isn't all it's cracked up to be, and marketing and sales are crucial for success.

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First to market is a tactic and potentially an advantage, but it isn't the end all be all of whether or not you'll be successful.

I’d say all of those examples show that you need to be first to the actual market, not just first or first to _some_ market

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