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IndieHackers was making money from advertising before it was bought by Stripe.

Why would Stripe buy a website like IndieHackers?

I think it's just because Stripe has an interest encouraging people to start side projects/small businesses. It increases their userbase.

Sounds reasonable, never had thought of this.

yeah, exactly that, and the price to buy it for them was probably so cheap (relatively) that it's almost 0 investment