The New York Times Algorithm & Why It Needs Government Regulation
searchengineland.com
searchengineland.com
1) The biggest and most obvious one is that the Times has a large amount of oversight already in terms of other papers as well as law. Google has nothing like that, search engines just don't work the same way. You don't get search results compared all the time. That does happen to reporting.
2) People tend to consume a variety of reporting mediums, but only one search engine. For example I read the Independent newspaper, the BBC or Guardian websites, on TV watch Question Time, This week (both BBC again admittedly) and Channel 4 news. And on the radio in the morning, news reports. I'm probably a bit more of an outlier, but I would guess many people are exposed to multiple suppliers of news without even realizing it.
And for search I use... um, Google.
3) The numbers are totally incomparable. How many people in the world rely on the Times' as their exclusive news provider in the world? 1% would be a gross over estimation. And Google for search? 66%.
4) Transparency. There is nothing transparent about Google's algorithm, while everything is supposed to be transparent at a paper. A journalist not declaring a vested interest is abnormal, they will even duck out of stories in which the have such an interest. Again, it's about oversight. Remember that hoo-haa a year ago about the massive argument those tech bloggers had on screen about free gear influencing their reports? That would never happen to a search engine.
There are many comparable intellectual bloopers in the satire just like this.
I've been of the opinion that Google needs some oversight for quite a while, they are getting scarily powerful. While I dislike government interference, the web is too important to leave to a company.
At the moment Google is fairly good, but there's no denying it's been favouring its own services at the expense of others.
We have nothing to gain in trusting it to regulate itself and everything to lose.
Ah, because people are never duped. Google's done an incredible job creating a do-gooder image for itself, which shuts off people's warning systems. (For contrast, consider Microsoft's long-standing reputation for being ruthless, especially in the 90s.) To be sure, I don't think it's all image, but you'd be a fool to think do-gooder sentiments are the driving force behind that company.
Since Sullivan is so interested in pointing out cute similarities, here's a serious difference for you: Google is insanely profitable and has an extremely effective positive feedback system for acquiring power. The Gray Lady, meanwhile, is on the verge of collapse.
The problem is power, and there isn't nearly enough concern over how much of it Google has. Good on The New York Times for trying to raise it, I say. I don't know if I agree with their proposal, but this is a conversation that we need to be having.
And by the way, it's not really about Google as such. If it were Yahoo or Lycos or whoever else in Google's position, the same arguments would apply.
See http://news.ycombinator.com/item?id=1518545 for one case where the (French) govt ruled that Google was abusing its monopoly power in the ads market.
so what is the driving force behind google? you say power. what do they want the power for? they want to tell you how to live your lives? they want to tell you how to raise your kids? so far the political policies they've supported aren't bad... free speech, equal rights, etc.
as an average user who doesn't own a company or hold a financial stake in google or their competitors, i feel like all of this rant is bullshit.