Building for People, and Now Businesses
blog.whatsapp.com
blog.whatsapp.com
The information they give is not much, however. They'll run a closed pilot. They are building a free business tool. Will there be an API? Will it be possible to develop bots? Will WhatsApp get features like cards, custom keyboards, payments, etc? Undoubtedly it'll cost money eventually, right? Will it be aimed at big companies or smaller ones too?
Businesses want to respond with a text immediately and provide a way for people to interact with the company even outside business hours.
What would be cool is a way for the app to hand over control to a manual WhatsApp user (i.e. the employee) if necessary and continue the conversation there.
Official WeChat accounts have become the primary way that small businesses in China keep in touch with their customers, and a very significant source of revenue, for online and offline sales, through WeChat Pay.
Especially considering the extensive use of WhatsApp in less-developed markets like India, Indonesia, and Brazil, Facebook could be putting themselves into a very strong position as an enabler of commerce in these markets. Could we possibly even be looking at Facebook Pay if these business accounts take off?
Info about official WeChat accounts -https://walkthechat.com/wechat-official-account-simple-guide...
Companies buy cellphones that stay in the office with sole purpose of using Whatsapp with customers.
They seem really keen to verify identities of end users as well. Why does WhatsApp need access to your contact list for you to start a new conversation when you can just type the number in?
WhatsApp's success here singlehandedly makes it impossible to introduce WeChat-style commercial applications or Telegram-style bots.
Correct me if i'm wrong, but there was also no incidents of secret chat leaking from the beginning, so trusting one push-provider over the other by just EFF preferences seems like a nonsense to me.