Did you read the article?
> HSBC aren't likely to be swayed by such an article.
The article is clearly aimed at small business owners. He's doing people a favor by steering them clear of HSBC. I never got the impression he was speaking to HSBC, or attempting to call them out.
> It's very easy to set up two or more business bank accounts and use them both.
This is literally second on his list of takeaways.