Thanks Jason. The plugin is, well...just okay right now to be honest. It does the job, but it's not near the level it's going to be in the upcoming weeks.
It's going through a major overhaul that is going to make it easier to use and that will also include more intelligence features - I hope you'll stick around until then.
And you're right, it's more for bloggers who have content. We plan to branch out to other types of advertising in the future that would be a better fit for the latter.
Thanks again.