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They are far from "second to none".

They are good, but for the price they command they should be better (Audi markets their cars as "luxury", but their quality is just average, see the latest JD Power study [1], also Hyundai's dependability is above BMW's)

Eagerly awaiting "dependability is not everything" comments :-)

[1] http://www.jdpower.com/press-releases/2017-vehicle-dependabi...

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Which would you rather drive, a Hyundai or a BMW? And which in your opinion has a better engine, transmission, suspension, interior, etc.

Define better. Hyundai makes everything from toilets to aegis equipped war ships. If i would have the money i would buy tesla. If i would have to choose i would buy hyundai genesis or sonata. If someone was offering free hyundai or bmw i would pick bmw due to its resale value not quality

I'd rather drive a Lexus (and I actually do own one).

I'd rather drive a car that I can use, not a car that needs to spend time in the mechanics garage being repaired.

BTW, BMW is not going out of business any time soon (unless we have a massive move towards all-electric cars in a short period of time), because there will always be people who will want to drive a "beemer".

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