you do realize that the majority of affiliate marketing isn't associated with spam, right?

I'm not entirely sure how they would avoid some of those words though. They are basically providing a way for every blogger to become an affiliate marketer without having to join the networks directly and they offer their own affiliate program. They could maybe come up with some generic descriptive terms, but enough people know what affiliate marketing is these days that it's probably fine given the target audience.

The color scheme, 'make money', the domain name, and so on. Just a first impression.

I kinda see what he's saying. It has a template feel to it, but I think overall the site is deeper than a spam site.

This coming from someone who doesn't and has never used this type of service.

transforming relevant keywords on a blog to affiliate links is a practice that I would find to be irritating. edit: depends on how it is executed ofcourse

It looks busy in general and instantly made me doubt the legality of your venture. I think you need to be less wordy, use less tech words, and use more whitespace and generally less cluttered. For a good similar layout, look up Github.com's plans and prices page.

Above example doesn't make me want to close the browser. Non suspicious layout counts.

edit: I really like your idea and it looks worth exploring further.