Incidentally, the Vudu name pre-dates the public announcement of the 'Hulu' name by at least one month, but has been attested for longer. The 'Hulu' name was unveiled [1] in August 2007 for a then-unnamed project [2]. Vudu, on the other hand, has trademark filings in July 2007, and was previously known as Marquee, and before that, Vvond [3], but there are articles from earlier in 2007 already calling the company Vudu.

[1] https://web.archive.org/web/20070930180547/http://www.thestr...

[2] https://web.archive.org/web/20070930180547/http://www.thestr...

[3] https://gigaom.com/2007/04/29/is-that-the-vudu-magic/

Vudu sounds like voodoo

I don't see it. Your example is much more obvious.