You can build pipelines from S3, SQS, SNS, Lambda to do a lot of work very quickly in parallel with less overhead than similar self-hosted or self-managed solutions. You don't have to worry about spinning up extra VMs, or dealing with overprovisioning. It all just works.
(Apart from that, I think this is a misconception - Amazon seems to have convinced people you don't need a sysadmin anymore, whereas in fact once you start exploring the whole AWS infrastructure and its complexity, you quickly realize you still need sysadmin's knowledge plus understanding of how their services work and all their quirks.)
True serverless let's me offload that cost to AWS instead of having a sysadmin
Whoever created them
> Application deployments
Build pipeline
> testing, qa
QA / Customer Support
So, still no sysadmin.
Not saying it has to be this way, just saying originally that serverless can save you money.
In fact, we are in the process of moving all our APIs over to AWS Lambda w/ ES and it's going to save us 25-50% of our EC2 costs.
We might be able too do the same since we are re-writing in another language, but without AWS Lambda, we would have never gotten that shot.