BRAFWTNEGASSAY doesnt make any sense. To distinguish between the filenames you actually have to read the full filename, and with such long filenames chances are they won't fully be displayed, so that you have 2013-06-26_BRAFWTNEGASSAY_Plasmid-Cellline-100-1MutantFrac... For the first four files.
Keeping cruft out of your filenames seems like a much, much better way to name files. Also, most systems keep track of the creation data, no need to keep it in the filename. I think it's better to give files an id.