The New Copycats: How Facebook Squashes Competition From Startups
wsj.com
wsj.com
So you shouldn't worry about lost subscription revenue, you should worry about lost relevancy. Lost relevancy will result in your CPMs on ads being a Mashable rate, not a WSJ rate.
Publishers that do this will literally nickel and dime themselves out of relevancy. But whatever, I don't read WSJ or the economist anymore because paywalls and they're not the only (or even best) analysis online. Sad to see the mighty fall though.
Same deal with "We noticed you running Adblock :-(..." Most tech savvy people have Adblock. Many of them have many more followers who do not have Adblock, and those people get their links from social streams. So again, you're not turning away adblockers, you're turning away their friends and leaving the public consciousness.
Honestly, I think it's unfair. You can put effort into making an amazing though-out product with a lot of novel ideas behind it, but the big players can simply copy you and use their monopoly power (network effects, integration into existing product, marketing) to make a superior product.
The problem is that companies like Facebook or Google are monopolies which use their monopoly profits to further expand their imperiums. In a competitive market, profit margins around 30 % would be impossible, because a competitors would push the prices close to 0 % margin (btw, the "real" profit margin is much more than 30 %, because these companies put lot of resources into research, buying overpriced startups, and in general are not very efficient with money). This just sucks in my opinion...
that says it all. Facebook is vulnerable and has a limited life span. The idea is out of the bag. It has a high chance of going away just like myspace and others before. Z. knows it and it seems will protect it at any cost.
When you suppress competition instead of reinventing yourself and retaining/attracting users that way - you are basically done.
Tell that to Oracle.
If a company can get its hooks into something, I think they can keep it going for a very long time.
Also, ever since Microsoft achieved dominance over the PC market, they've been coasting along nicely - Leveraging their legacy (Windows server -> Azure, also many patents) - MS never had to compete on the same level as all the others who had to start from scratch... Some old leaves of their business peel off and new ones grow in their place.