As a someone looking make purchases with BTC; if the value of a BTC is going up, why would I use it to buy anything? It's gone up $700 in the last week; up $200 in the last 24 hours alone. I'd feel incredible silly spending bitcoin in a growth phase.
As someone looking to accept BTC for purchases, how do I do so with confidence that when I accepted $3400 today that by the time I cash out it's not worth $2700?
My confusion really comes from the buying/selling of legal goods; I can see the risk being worth it if you're operating outside the law. But really; if I'm selling something then there's a pretty good chance I'm buying my supplies with a fiat currency. I have hard and set costs I need to cover. If I accept BTC, there's a chance that when it's all said and done the BTC isn't worth what I paid and now I'm losing money.
Are businesses just expected to accept that risk? If so, how many businesses are actually willing to accept that risk? Or do we have to wait for the price to settle down before seeing more widespread adoption?