Perhaps a stupid question since I haven't followed this too closely, but is it THAT easy to raise money with a project? I have seen some $50-80-100m numbers flying around recently.
yes it is. put up a site, write a white paper (even one that doesn't make any sense), create an ERC20 token and you can raise lots of money.
There's gotta be a catch though. It's that old joke about the economist seeing a $100 bill on the street, but knows it must not be real or someone else would have picked it up already.