Why I am Switching to a Paid Email Newsletter

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6 pointsinmygarage3 comments

The goal of getting 9000 readers to sign up for a newsletter which costs $2 a month is certainly ambitious.

The concept reminds me of http://www.kk.org/thetechnium/archives/2008/03/1000_true_fan... where it's postulated that to survive as an artist, you would need a 1000 true fans.

Ya, I would never get anywhere near that. But it seems to me that trying to make 9000 (or 30) people really happy is a completely different goal than trying to get 3m page views.

She was referencing 9000 subscribers as what it would take to equal Daring Fireball's ad-generated revenue ($234,000 USD annual according the article). Amanda said she only expects her offering to top out at "maybe a few hundred" subscribers.

Still ambitious, in my opinion.

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