Vaporware until they get a production line though, and the absence of airbag is somewhat worrying when it advertises a top speed of 127mph and 0-60 in 4.5, at a GVWR 10klbs it's outside the light truck regs (8.5klbs GVWR) and thus doesn't require them but still...
Of note, the Verge article is light on useful pictures, there are other sites with interesting pics especially of the interior: http://www.motorauthority.com/news/1111790_bollinger-b1-the-...
And while it has the same dimensions as a Wrangler it avertises 2~3 times the curb weight and towing capacity and almost twice the cargo volume (rear seats stowed). And the maximum ground clearance is pretty ridiculous as well (advertised as adjustable from 10 to 20, most trucks seem to be between 8 and 12)