Nowhere are IPSs offering "3mbps from 5-10 and 30mbps the rest of the day" plans. Because the cost to improve total network bandwidth is almost nothing, relative to the last mile costs. Every ISP could easily meet the full rated line bandwidth of every residential connection they have within their current margins without issue. They don't, because they have no competitive pressure to actually do anything than make sure the current service works. They have no competitors besides maybe cellular providers, who are already paying them in business contracts to attach towers to the backbone.
At (peak) times they actively traffic shape and penalize the heaviest users. It sucks, but I don't see people willing to pay the $$$ to upgrade infrastructure faster.
I've seen "off peak" data plans all over the world.
e.g. https://www.skymesh.net.au/nbn-services/fibre-to-the-premise...
$54.95
30GB Anytime Data
60GB Off Peak
50/20 Mbps*
$1.83 per GBDo you think that everyone gets the aggregate rate they pay for? Do you think any ISP has capacity to deliver everyone their aggregate rate simultaneously? Does the combined bandwidth consumption of all customers over a given billing cycle approach the maximum theoretical bandwidth of the ISP? No, no, and no.
ISPs are charging for bandwidth like it's a commodity you buy at the store but if you buy a bag of rice at the store, the store doesn't take your left over rice at the end of the month and expect you to buy more. ISPs do though...
Make no mistake, the technical side of this has only gotten cheaper. That's before you consider the "investment" necessary to resolve the vast majority of Netflix bandwidth issues is connecting a cable from one router to another in a CIX.
Of course when you do that it becomes blatantly obvious that ISPs have oversold and overbooked capacity dramatically as we get closer and closer to the last mile to the customer. Now they don't want to pay up to actually provide what they have sold.
On one hand they don't have to compete in many place so ISPs are close to being a monopoly so they can keep charging $80 for < 1Mpbs if they want.
At the same time Moore iterations don't dig trenches and lay fiber between cities. Also frequency spectrum doesn't grow with Moore's law either.And in many instances it is still mostly a shared resource. Cable companies usually have groups of houses share the upstream bandwidth.
https://www.sec.gov/Archives/edgar/data/1219210/000119312513...
Of course none of that ever makes it to the consumer, investment is stagnant or down and all this tech ends up achieving is accommodating higher Internet penetration (and customer counts).
Here is the DOCSIS evolution:
http://www.cablelabs.com/full-duplex-docsis/
All this cable infrastructure previously wasted on free to air crap has turned into a veritable gold mine with no further investment and tech again making up for all the growth so you don't have to spend any.
Sure, Moore isn't helping dig trenches but he sure has been tremendously helpful in turning that ole shitty copper wiring financed by Uncle Sam into a lot of green.
On what planet? I did a speedtest.net run the other day on LTE and got 150 Mbps down/20 Mbps up near a strip mall in exurban Maryland. That network did not come cheap.
Nice distraction, but no cigar.
I think the best way to figure this out is to conduct a little study: set up a script to monitor a representative sample of planes on FlightAware for a while.