Pittsburgh Gets a Tech Makeover
nytimes.com
nytimes.com
There are two big drawbacks: finding experienced non-technical talent (our C-suite ended up in DC) and raising significant funds. It's just really hard to get serious VCs to pay attention to Pittsburgh.
I'm an angel investor in a few dozen tech startups, about half in the Bay Area and half spread elsewhere around the country. The biggest problem with those outside of the Bay Area is that for lack of a better term "they don't think big enough". A lot of the promising ones turn into lifestyle-type businesses (e.g. a focus on services revenue instead of software revenue) when, in my opinion, they could have achieved much greater exits. Whether justified or not, I know many other investors with a similar bias based on similar experiences.
I had never heard of that distinction before and usually just thought of lifestyle businesses as slower growing vs faster.
a) the software platform, which might make $20k/year, but you can sell thousands of them without much incremental overhead needed; once integrated, it's also extremely sticky; low customer churn and high customer satisfaction
b) a services package, which might make $50k/year, but for every 3-4 you sell, you need to hire a new employee @ $75k/year fully-loaded overhead cost
Before you say "sell both!" - unfortunately the nature of things is such that, more or less, the founder needs to prioritize selling one or the other. Consciously or not, she is prioritizing the services revenue, and as a result about 90% of new sales are services contracts. I (and the other investors) would prefer that she prioritize software. Even if it makes them unprofitable, it would make for a much better risk-adjusted bet. And this isn't like "it's a much better bet for the investors, because they can diversify risk out in a portfolio, but the poor founder would probably be left with nothing". She understands both sides and says she wants to build up the software revenue, but the culture around her (south-eastern city) is so strongly opposed to it, that the execution has been impossible. This is a classic case of where a smaller PE firm will come in and buy it out for a few million, purposefully cut the services revenue, go hog wild selling software, and flip it a few years later for 10-20x what they paid.
>she wants to build up the software revenue, but the culture around her (south-eastern city) is so strongly opposed to it, that the execution has been impossible
Do you mean the existing company culture, e.g. employees only having service-oriented skills, or the southeastern city culture, somehow being inhospitable for developing software?
I'm curious because I currently live in a southeastern city (Nashville), am about to move to another (Atlanta), and am in the beginning stages of building a B2B SAAS startup.
Or the classic case where PE buys it, cuts services and all the staff who know anything about the product, go hog wild trying to sell software and realize that that the market isn't there and never was and the services path actually was the only the way to make inroads. The investment craters and everybody loses money.
https://techcrunch.com/2011/04/24/what-should-you-do-with-yo...
For example, Uber and Lyft, both sell a service that requires a proportional amount of new contractors and employees, to scale.
Another would be Palantir, which sells services based off of a core software product.
How do you classify companies that are ambitious, but perform work that doesn't scale?
Some California VCs are mistakenly under the impression that anywhere outside the Bay Area must be Siberia. It's going to eventually bite them in terms of missed future opportunities and ROI on their funds.
Careful, don't compare Pittsburgh to an entire state. Pennsylvania doesn't have any real mountains, whereas California does. Google tests their self driving vehicles in the Lake Tahoe area, which in the winter can be much more challenging than anywhere in within 500 miles of Pittsburgh.
Navigating serious grade changes, both uphill and downhill, presents more of a challenge for trucks too, even for humans right now. The only places to really test that in the US are pretty much west of Denver.
Also, eastern Pennsylvania has the Appalachian mountains, and last time I checked, they were "real."
https://en.wikipedia.org/wiki/Tejon_Pass - 4,160 ft
Tejon Pass is on I-5 in northern LA County, and it is a huge trucking route. The grade is very steep between the Central Valley and the top of the pass, and is fairly challenging for trucks. There is no equivalent to those conditions in PA.
Also, if your impression of Tahoe is only the heavily touristed parts, your view is incomplete. The mountain roads in the Sierras have no equivalent east of the Mississippi.
Tejon Pass' major difficulty is the grade, and that's about it. PA may not have a highway that matches that grade, but many come close, and there are far more tight curves, typically far worse road conditions, and bad weather season is far more common than in N LA.
Highway trucking will be the first significant deployment of autonomous vehicles. One of the big challenges is Mountain West interstates.
I do agree that the NE US is a proper testbed for bad weather city driving, since no West Coast cities have really that bad winter weather, I'm just objecting to the claim that somehow Pittsburgh captures all the challenging road conditions that autonomous vehicles will encounter.
Personally I try my best to get as far off the beaten path as I can. Tahoe and surrounding areas is a cake walk compared to Pittsburgh.
I'd agree that Californian snow-driving skills are a joke, and that Tahoe isn't actually that difficult compared to New England winters.
However, there really are terrain types that CA has (and Google tests its self-driving cars on) that just don't exist back east. There's nothing like CA 1 on the east coast, with windy 15mph switchbacks and a sheer several hundred foot drop into the ocean if you miss a curve. Nor do they regularly have to deal with the road being closed because of rockslides, or Tesla drivers who pass you illegally.
I can tell you that 80 and 50 that head over the sierras are often closed for what would be consider relatively minor snow in Pittsburgh. Sometimes it's not even the road conditions, just lack of visibility (fog or snow). Significant ice is also fairly rare just because of level of maintenance, I suspect somewhat fueled by poor California drivers and ski resorts that push for excessive road maintenance.
On the other hand Pittsburgh gets plenty of snow, plenty of storms, and I can assure you they don't close the highways unless it's a storm of the century so bad that you'll not even be able to find cars let alone drive them. Additionally the Pittsburgh area roads have significant elevation changes, often narrow, and poorly maintained. Take for instance the top 10 steeps roads in the USA. Pittsburgh has #2 and it snows there. SF has #9 and #10, but it rarely snows there. Another puzzling factor is Pittsburgh uses a ton of salt, yet has temperature variations that often lead to snow melting from salt, then refreezing in sheets of ice or "black" ice. I've definitely skidded WAY further in the Pittsburgh on ice than I have have around Tahoe. For a year or so I was crossing 3 7200 foot passes each weekend around Tahoe and in the last 20 years I'm often up around there for various reasons.
Even the average Pittsburgh driver seems to deal with snow MUCH better than the ones I find up around Tahoe area when it snows. Even though the Pittsburgh driver is likely in a 10 year old front wheel drive econobox instead of a newish AWD SUV.
e.g. profitable.
VC limited partners invest because it has low correlation to other investments and the potential for 100% returns. If they're just getting a potential 7% (or whatever), they can buy stocks or real estate etc. at much lower risk.
I'd guess the medical startups are largely because of Cleveland Clinic and UPMC.
There's no major international air hub (anymore) and flights even to nearby cities such as NY, DC, and Philly are relatively pricey with limited schedules. There's no meaningful international service either anymore. This is in comparison to SFO, which has direct international service to many cities in Asia and Europe and fancy flat-bed planes (on the hour) to NYC... Austin has direct service to London and Frankfurt and flights every 30 minutes to mega hubs in Dallas and Houston, and well, New York is New York.
Even by car, the closest nearest city at a two hours without traffic is ... Cleveland, and while Philly, DC, and NYC are drivable, you're looking at 4-5 hours without traffic to Philly or DC and 6-7 hours to NYC if you're lucky. And it's not the easiest of drives either with the winding and truck-filled PA Turnpike.
Even within the metro area, there isn't much outside the downtown core. A few nice suburbs to the north, south, and east, but there isn't anything to the scale of the Bay Area, even with it's housing crunch, nor the Pacific Northwest, nor even Austin / San-Antonio.
In short, it's hard to get to and out of, and while there's an exciting transformation going on, at the end of the day unless someone revives PIT as a major transit hub, it's still going to be a relatively isolated post-industrial mid-western rust-belt city.
Also, we ask everyone here to please continue to refrain from using the pejorative "rust-belt" to describe our beloved hometown and emerging tech center. It is a very unwelcoming word. Thank you!
About 10 years ago, I did a round trip a month, each under $300 and all flights non-stop. Then USAirways hub status left, and the pain set in.
Who is "we"? I spent the first few decades of my life in a great lakes rust belt city and this is the first time I've heard of anyone considering it a pejorative.
"Shame. It’s pretty thick in these parts, and it’s linked to the region’s nickname, 'The Rust Belt.' After all, rust connotes disuse, or of being left behind." [1]
Hope that helps you see our point of view a bit more.
[1] http://www.huffingtonpost.com/richey-piiparinen/rust-belt-de...
I obviously don't know about Pittsburgh, but it is absolutely not viewed as a perjorative in some other cities typically considered part of the rust belt.
A cusory web search turns up indie bookstores, restaurants, literary publishers, community groups of various sorts, etc in Buffalo, Cleveland, Detroit that embrace the term "rust belt". I didn't easily find similar results for Pittsburgh, so maybe yinz do have a different take on it. But please don't assume others intend "rust belt" as a pejorative, and please consider recognizing that as it's not widely used pejoratively, you may have limited success convincing others to stop using it.
Not only do I find the term "rust belt" perfectly acceptable, I find your scolding strangers on the internet about its use to be pompously absurd.
You are not "our" spokesman invested with some kind of moral authority to publicly sermonize about "our" identity. Please refrain from doing so on "our" behalf, and speak only for yourself.
Substitute "on a plane" for "on a train" and you'd be correct. Trains are great for bringing a laptop and getting work done while you travel: the seats have reasonably generous space, there's power outlets (many planes still don't have these in economy), and you're allowed to get your laptop out as soon as you sit down, well before the train even leaves the station, and you don't have to put it away until you're ready to get up and walk off the train.
Even with a faster turnpike, Pittsburgh is well outside the Northeast Corridor megalopolis which does have an isolating effect on capital, and even with a tech makeover, it's still going to be an isolating city without similar makeovers in eastern Ohio and upstate NY.
I'm of that era of CMU grad the article talks about that spent four years there and left. It's a great town and I enjoy going back, but the prime reason I didn't stick around was isolation.
What makes Austin a more important tech hub than, say: Dallas-Fort Worth, Raleigh-Durham, or Chicago?
[1]: https://www.theatlantic.com/technology/archive/2016/01/globa...
Employers are free to impose whatever restrictions on "moonlighting" they want on their employment contracts (and tech's routinely non-unionized workers are put in a position where they have no choice but to accept them)
California actually has laws in place that make it illegal for employers to do things like add non-compete clauses to their employment contracts (and these laws also render said clauses to be unenforceable).
- Two big, well funded, well respected schools cranking out talent. CMU is one of the top schools in the world for CS.
- Cheap rent
- If you want to buy a house, some really beautiful neighborhoods
- SEI - lots of cyber security talent
- Great food and activities, it's not hard to find plenty of things to do, some innovative areas that are turning around dead warehouse and industrial areas
- Some parts of the city are really beautiful and nice places to be, lots of great parks and so on
But there's some realities that I don't think limit what can come from the city, but rather shape what kinds of businesses should set up shop there.
- Geographic isolation
- Parts of the city can be pretty rough still, rougher than what you might find elsewhere
- hard to bring in quality talent if they aren't being sourced from the schools
- Non-tech talent comes from completely different industries
So I think that if you can shape a business that targets a large domestic market and solves real problems, even non-sexy B2B ones, you can probably grow a thriving business there. You probably won't end up hitting it big on social media, but many B2B problems are billion dollar businesses.
Portland lacks anchors like the one put down in Pittsburgh by robber barons. Later philanthropists like Vollum of Tektronix in Portland weren't nearly as effective as Carnegie. Silicon Forest turned out to be a bit of a volatile dud compared to Silicon Valley.
Pittsburgh, on the other hand, has great universities in CMU and U Pitt. Portland's equivalents PDX State, erstwhile Oregon Graduate Institute, and OHSU never reached the heights of CMU or UPitt as they lacked the deep and broad foundation of Pittsburgh's universities.
I like both cities, but just on the basis of Shadyside-Oakland-Lawrenceville-etc. and the intellectual atmosphere there, I love Pittsburgh much more.
Disappointingly, in Portland there's no intellectual atmosphere of any sort.
It's hard to understate this point. Compared with San Francisco, Pittsburgh is much more visibly green. There are trees everywhere, grassy areas abound, and the city itself is nestled in green hills.
San Francisco is full of concrete. The Bay Area is still really brown from the recent droughts. There are certainly people who can overlook this and live perfectly contently. But in Pittsburgh, I don't have to give up the greenery for a city life.
Often remarked that we had less rain than Portland, but also less sunny days.
Moreover, after growing up in Pittsburgh and living in Seattle, I can tell you that Seattle definitely has less sunlight (it's not even close) than Pittsburgh. So much less that my doctor had to prescribe my Vitamin D to address a deficiency I had when I moved there (after living in Pittsburgh my whole life, no problems).
[1] "California is home to eight of the 10 cities in America where air pollution is worst" https://qz.com/963089/california-is-home-to-eight-of-the-10-...
As for your linked article, that seems irrelevant. Nobody thinks Hanford, CA is an upcoming tech hub.
Rank City Annual % sunshine 164 PITTSBURGH, PA 45% 165 SEATTLE C.O., WA 43%
BTW, it doesn't apply to the foothills, nor does it apply farther south (past Cupertino or so). So Rancho San Antonio is still brown in summer, ditto Lexington Reservoir, The Dish, San Jose foothills, etc. San Lorenzo valley is green year-round, though.
They'll be very representative of the top of the hiring pool with deep connections to D.C.
I was born in Pittsburgh, and I have some experience with towns in the region and other rust belt river towns. Maybe I'm biased, but I'd say that Pittsburgh, in its good parts, looks better than most in the region. Also, I'm old enough to know the benefits of the Clean Air Act on that town. Once, you could literally smell when you were getting into Pittsburgh, and the sulfur from coal burning literally made it smell like excrement! (Not exactly, but it was a smell in the same family of smells, due to the sulfur.) Today, there's not a trace of this!
https://www.google.com/search?q=pittsburgh+pollution+photos&...
Short YouTube video: https://youtu.be/tbFJMgfMCAs?t=1m12s
http://www.wolframalpha.com/input/?i=population+of+pittsburg...
It goes without saying that ludicrous regulations like "historically protected" homes that you can't remodel without bribing the city and trees on your property that you don't own (the city owns) that exist in SF don't exist in Pittsburgh.
On another note, the nice thing about Pittsburgh is that you don't have such an oppressively high cost of living compared to SF. You don't have $10 toast here, and you can rent a 1 bdr apartment for the cost of renting a single parking spot for your car in SF. Every single cost from utilities to parking to insurance for your car is a significant fraction of the equivalent cost in SF.
Also, I imagine the winters there can be harsh.
Is it the lack of proper bike lanes on the bridges?
This is slowly changing as Cleveland tries to revitalize the downtown, but I'm not sure there are any good plans to help out extremely poor areas such as East Cleveland.
I'm not sure this is necessarily helping, but there was a plan to have Cleveland annex East Cleveland. The East Cleveland City Council basically nuked it and then recalled their mayor who had proposed it, IIRC.
Both are very similar cities, they have more in common with each other than others in the rust belt.
Is it so terrible to find, vet, and rent a normal apartment, do your own chores, and eat "regular" food (non-organic, probably GMO, the horrors!) from the normal grocery store or the nondescript diner/sandwich shop? And just act like a normal person and not carouse like an idiot having brunch exclusively with your well-heeled friends? I guess it's human nature and has more to do with money than anything else, but so much for software engineer exceptionalism.
When they move to the city, they don't really want to live in the city. They want McMansion suburbanized city with a bar scene...
Local businesses can't help but cater to economic incentives. If most of the dollars coming in want luxury apartments, $10 cocktails, tapas bars, on-demand laundry, etc, that's what they'll get.
New luxury complexes have straightforward availability and rent first-come-first-served. The leasing office will make an appointment with you pretty much whenever, and if you apply, you get the unit. They're known quantities with Yelp reviews and everything.
If you're a newcomer with not much time and not much price sensitivity, which are you going to end up with?
FWIW, Victorians in good shape rent for more than luxury skyscrapers. Rich people do prefer them and they are, in fact, more luxurious. But buildings that throw around the word "luxury" are the path of least resistance.
You'd be hard pressed to find any luxury apartment as luxurious as an average 100-year-old single family home, yet for some reason only the former is an obnoxious wealth symbol.
In the case anyone's looking to make the leap, I'm hiring for a Research Programmer position at CMU https://cmu.taleo.net/careersection/2/jobdetail.ftl?job=2005...
1) How to Be Silicon Valley http://www.paulgraham.com/siliconvalley.html
2) How to Make Pittsburgh a Startup Hub http://www.paulgraham.com/pgh.html
http://www.post-gazette.com/business/tech-news/2015/03/19/Ve...
That is a 50x difference.
Also to compare anywhere against the Bay Area doesn't make sense. The Bay Area is obviously going to beat out everywhere else. It's like someone saying that they built a pretty big wall and then coming in and saying "Yeah but look how big the Great Wall of China is."
Knowing the cost of living on both coasts in large cities, and wanting to be close to my midwest family, I really badly wanted a job in a techie midwest place. Pittsburgh and Minneapolis were the top choices, but I also considered everything I could in Chicago, Madison, Dayton, Ann Arbor, Detroit, Grand Rapids, and a handful of other one-offs.
I have to say I was so thoroughly disappointed by the types of jobs and job offers, particularly salary and compensation -- even adjusting for cost of living -- that it was just not doable.
The companies were pitching the same cramped, over-crowded "collaborative" open offices despite private office space being so much cheaper. The salaries were genuinely around half of what they are in Boston and New York for similar work, probably less than half compared with SF. It seemed that bonuses and significant equity compensation were also pared down.
In the end, I took a new job in New York and decided that living with any of the perfectly workable strategies to reduce cost of living here (mainly, live with roommates however you must to have a short commute) was absolutely worth it to make 2x salary, greater bonus potential, and greater equity, and, realistically, greater chances at career growth.
Don't get me wrong. I actively didn't want this choice and wanted the comfort of Pittsburgh, the possibility of actual home ownership, more private space (except that damn open plan office man), and easy drive to my extended family.
It was just not exonomically attractive to pay the cost of earning roughly 40% of the conpensation for this, especially compounded. Maybe if I am lucky to rise to a senior position in the future and can transfer with less of a pay cut, it would be good.
To put some numbers on it, I am an ML engineer, somewhere between midlevel and senior with about 6 years of experience and a graduate degree, and I was looking for non-management and non-research-focused ML engineering roles across companies like (formerly) Silicon Graphics, Uber, DuoLingo, Google, random start-ups, some finance and insurance firms in Chicago, and PNC Bank outside of Cleveland.
I earned just under 200k at my most recent long-term role in Boston prior to my current role in NYC, not including cash bonus and equity.
The best offer I found out of all the midwest searching was in Minneapolis, at 130k with small anount of equity and no bonus. Every other company suggested that, for their area, pushing 100k was the best they could do.
I've lived in the midwest a lot, and I know that financially, 220k - 250k plus career growth in NYC is probably better, in pure earnings terms, than say 120k in Pittsburgh. Obviously other considerations could make a midwestern city attractive despite lower earnings, but the gap was big enough for me that I decided the cramped city rat race will have to do for now.
My general feeling was that a lot of the new focus on the midwest as a tech job region was more or less a rebranding event, trying to rebrand jobs to enable companies to pay lower salaries and reduced compensation for the same value proposition from the engineer, even after adjusting for cost of living.
however, the numbers still show slim pickings. search glass door or any job posting website, you will find that philadelphia (not a tech city) has ~5x the amount of positions available. NYC has 15x. a lot of people retort about per capita openings, but I don't think that matters as much as people think. people do have geographic preferences but also apply to many other cities, and CMU graduates more engineers than pittsburgh has data scientist openings.
as you said, sure you have a 'lower' cost of living, but the jobs in pittsburgh pay significantly less.
pittsbugh is not a walk-able city, its one of the least walk-able ones that I know. Its almost 100% certainty you will need a car if you live/work in the city, and if you normally get around without a car, moving to pittsburgh and needing to buy/upkeep a car will wipe away most of those cost of living savings.
traffic and parking in pittsburgh is a nightmare. you can be in a car and see the building you want to get to, but not make it within 30 minutes.
Sanfrancisco, its 76 - 131k, 102k mean.
Also, "Pittsburgh" is spelled with an "h" at the end.
What happens when CMU gains an even greater advantage over other top universities? Will Pittsburgh be able to handle the deluge of talent and businesses wanting to move there?
The article paints a rosy picture of Pittsburgh, but I remember these types of articles appearing back in 2000. The state of Pennsylvania even had a campaign (commercials, marketing, etc) to try to convince college graduates to stay in the state. It didn't work. Most of the talent will eventually leave. All but 2 of my 30 or so friends from graduate/undergrad left after they finished their degree.
In my last semester I was dying to leave because the weather is absolute shit for half the year. CMU was really the only thing there that was worthwhile to me.