An example of this is the subscription economy article posted a few days ago. Companies like Adobe decide to not sell licenses anymore, rather to rent access monthly. Not that I use Adobe, but Feedly dinged me for $69 for their Pro option again this year. Do I really need to pay yearly for a damned RSS reader?
The other one is music. The music industry doesn't want to sell you perpetual licenses for individual tracks or albums anymore. It's too hard to manage. Apple managed to force them to do it, and Google got in under that umbrella, but the music industry wants to move directly to subscription services rather than build out a customer-friendly rights management regime for individual tracks. I hate subscription music services with a bitter passion and absolutely refuse to use them.
If the industry manages to wipe out individual track sales, I will pirate music. I would hate to go back to those days, but it's preferable to not having control over my music. It's already absurdly, ridiculously hard to move music from one iPhone to another. To be told, 'no, you can't have this track you fell in love with because it wasn't released yet on your stupid service', is an even greater snub.
The music industry will have to pry my music library out of my cold dead fingers.