I am not proposing peanuts, but rather a significant sum.
The advantage of coin in lieu of equity, at least in this context, is that the participants I am seeking input from could/would be fully cashed out much sooner than in a typical equity stake.
Additionally, the point of asking the question was to initiate a conversation with people that consider this an option for themselves. It really comes down to the success of the ICO event. So, good work could be rewarded handsomely on a very short timeline. Of course, this is not without risk, and the reason I am seeking input.