You could argue that people are not willing to go vegetarian or even vegan - but at least level the numbers when comparing it with other solutions: If everyone would go vegetarian, their source states 132 gigatons of CO2 reductions.
I also liked this quote from the report:
> As Zen master Thich Nhat Hanh has said, making the transition to a plant-based diet may be the most effective way an individual can stop climate change.