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Question for the Sourced Adventures founder: do you know what happened with LivingSocial's acquisition of Urban Escapes in October 2010?

https://dealbook.nytimes.com/2010/10/20/livingsocial-buys-ur...

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Yes! It was indeed rolled into LivingSocial as an effort to differentiate from Groupon at the time in the height of the daily deals craze. We were essentially an in-house tour operator / adventure travel company for LS.

I came on board shortly after the Urban Escapes acquisition as part of the team that was scaling the UE model for LS in NYC.

Urban Escapes was rebranded as "LivingSocial Adventures"

I was there from 2012-2015. If I remember correctly, they were rolled into the Adventures platform which was later shut down as mentioned in the article.

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