PayPal Upgrade Calculator
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I like this sort of advertisement. It's just a useful thing that people using PayPal will discover at some point and start playing around with. Naturally, they'll realize that they should get themselves a merchant account and... hey whaddayaknow, that link up at the top takes me to a place where I can get one.
I think the earliest and most successful implementation of this idea was that "What's your political affiliation" test from the 90's that framed all the questions so that you'd end up discovering that you were a Libertarian. Who knew? Better follow this link that tells me who I should be voting for...
Just my small rant.
1) You will need to be PCI compliant (cost 2k +) 2) You will may need to spend 30 days going through due diligence 3) You may be considered high risk and have to pay much more 4) You may have a high rolling reserve (up to 10% for 6 months). 5) You will need to redesign according the merchants API, while paypal is pretty much 1,2,3. 6) You will probably be not taken on if you have no previous history...
There is a wide ecosystem of payment processors that like to sign up startup ecommerce businesses. Note, your local bank isn't included in that group, they probably won't want you as a customer.
If you use tokenization or recurring transactions and don't store the card data on your local server (same situation as paypal, btw) PCI requirements are very minimal and won't cost you anywhere near $2k.
However, the whole process was tedious, I went all the way through due diligence which took about 4 weeks with one merchant who then wanted a 5.25% rate plus about 500 month in fees.
I finally found a sensible merchant who offered me 3.5% and sensible rates, who I am extremely pleased with, their support is great and now I'm through the other side I am very pleased I have.
The payment gateway is much quicker and smother than sending clients to Paypal and then having them be returned to my site (which in a small % fails because clients interrupt the process needing me to manually configure).
But all in all it's easier to start your company with Paypal then move to a merchant account later when you have some trading history and the time and resources to invest.
But don't be under the impression that you will get going as simple as you did with Paypal.
Going with a merchant account probably wont save you money, but it does increase your purchase rate since many people may not have a paypal account and don't want to deal with getting one.
You don't need a PayPal account to pay with PayPal.
https://www.paypal.com/cgi-bin/webscr?cmd=_payflow-pro-overv...
One difference is that they now require you to accept PayPal to get the lowest rates. One of my clients is going through that now, if it's not up by the end of July their rates go up.
Actually you don't need a PayPal account to buy via PayPal -- you can use a credit card. However, this message does not always get through to the customer, and PayPal can be picky about some cards (or vice-versa).
Also, we have encountered institutions (schools and businesses mostly) where there is strict policy that they may not use paypal.
I don't think anyone using Paypal thinks it's a cheaper solution, but it's probably the easiest and quickest integration solution.
Amex is a non-issue since it costs online businesses the same 3.5% whether you use paypal or not (note - this is new as of next week, previously Paypal always gave you the ordinary 2.2% rate for Amex and lost money doing it).
Paypal is a very competitively priced product, for a lot of transaction profiles it is cheaper than a traditional merchant account + gateway.
If you get a shitty deal on your merchant account then Paypal will always be cheaper.
I was struck by how close the levels were until revenue gets quite high. The convenience of Paypal probably wins in most cases until the mid-to-upper six figures.
Of course there are certainly crooked merchant account providers that will hose you with bigger monthly fees, so it pays to be careful. The last thing a startup needs is extra fees.
https://micropayments.paypal-labs.com/
This changes the equation at the low end ($1 and $2 transaction sizes) and makes PayPal come up extremely favorably when compared to the merchant account.
I understand the point of this site is actively encourage people to switch away from PayPal, but in the interest of fairness, it would be nice if the author factored in the micropayment rate when you move the slider to $1.
In PayPal's court, they don't have a merchant reserve - typically your merchant account will require 5 - 10% of your monthly processing to be held for up to 6 months after your last transaction is processed.
On the other end of things most Merchant accounts offer substantially better chargeback resolution, customer service, and flexibility.
It refuses to update if it'll cost you over 100k in fees. Try an average transaction size of 3$ and a total monthly volume of 1,000,000$ for example.
If you're going to provide a slider with only a few pre-set values you should at least support all its combinations.
If you're going to make a mini-app and don't want to support certain values just don't make them possible rather than have buggy/wrong behavior.
If at least both refused to update it would be a little better than now where one of the prices can update with the other staying the same and thereby throwing the comparison completely out of whack.
http://spreadsheets.google.com/ccc?key=0AumfOxrn5FGtdEN5U21L...
You enter your subscription tiers (3 by default) and what percentage of users will choose each tier.
It spits out projected revenue, Braintree fees, paypal fees, and then adds Spreedly/Chargify into the mix so you can switch seamlessly.