First movers, early adopters, investors, these folks are providing funds to create things. They're taking a risk and if that risk pays off, and something valuable is created, should they not share in that value?
One of the truly game changing features of the business models blockchain enables is the alignment between creators, investors and users. All have an opportunity to profit if the thing works. That alignment is the wild card in all of this, how much value does having a large community of owners, folks with skin in the game and a desire to make something popular and work, bring to the process of adoption of a new tool or system? I think it's a big one.