China’s Mobike plans move into services and international expansion
techcrunch.com
techcrunch.com
Germany had the best tank in WW2. The "royal tiger". But the Russian T34 was much cheaper. They outproduced Germany.
MoBikes are expensive and heavy. They look over-engineered for the problem they are trying to solve. Compare this with the yellow bkes ofo. They seem to be much cheaper to produce and are much lighter (no GPS positioning system, location is saved by last cyclist during checkout).
The "overengineered" Mobikes and oBikes (a competitor with very similar bikes - solar panels for the electronics, GPS lock, etc.) are all that is left in our streets.
oBike is for now the best UX in Singapore. Clean app, mostly works, and they've really started to get a grip on the broken bike problem. A recent Straits Times article claimed that of about 100 bikes reported parked incorrectly by the authorities, the oBike team removed 67 before the half day grace period ended (and got fined for the rest), so they seem to be on top of the illegal parking problem as well.
The main issue with all of them is the spottiness of geolocation in built up areas. To an extent this is no longer a problem as you can find the things everywhere, but back when they were relatively rare it could mean a good 10-15 minutes of walking around looking for the mystery yellow pin. These days I even get a choice of model (my favourite has the shiny mudguards, the 3rd generation? they seem to have the least friction; but the massive 1st gen ones are very comfortable so long as you don't encounter any hills).
The bike is pretty solid and alright for commuting, but what would be the point? You get the first 5 minutes free, the first 2 rides of the day free for 15 minutes each, the entire weekend free, and you couldn't commute with your stolen bike since locking it anywhere visible would get it reported and removed almost immediately. Might as well put your card into the system and occasionally pay a dollar or two.
More worrisome is that they seem to have an unsustainable business model. At signup you pay 99 RMB (for Mobike it is 299 I think), and they you should pay per ride - but I've only once had to pay at all, most of the time it is 0 RMB. I guess that's also why they don't care that much what happens with their bikes. Their only income is new sign-ups.
By the way, the latest Ofos also have digital locks, and even Bluetooth. And there is a new generation of MoBikes I think which is a lot lighter. It is interesting what kind of new technologies MoBike uses, like airless wheels, where the tires look like swiss cheese from the side to save weight and roll lighter. Or a chainless drive.
About the stealing, I have the opposite experience. I think Ofo has proven that you can just slap a combination lock on a bike, and honesty or laziness will keep people from stealing them. I mean, where would you store the stolen bike? In front of your house, where there are hundreds of other Ofo bikes that cost next to nothing?
This is true. I don't understand why. I thought it may be a first month freeby or something.
What is likely to happen is as the local governments get involved to stop the proliferation of bicycles taking up limited sidewalk space, there will be increasing restrictions placed on the bike sharing model, and there will be some consolidation in the market. When the tide goes out we can see who was swimming naked.
I think the mobikes are engineered just about right, and they have at least four totally different designs out, which shows they are experimenting. I usually pay 1RMB per ride, which for the middle class is as close to free as makes no difference, but probably enough to make the business sustainable at scale.
Bottom line: bike sharing is here to stay, and mobike got it right.
Also among their competitors they have the name most likely to work in Western countries, compared to competitors such as "Ofo".
bike shops around the country are being shutdown as people no longer buy/upgrade/repair their own bikes, they rent one for 6 USD cent each ride. you see less fun/cool/stupid/crappy bikes on street, they all look the same now.
do they reduce emission? well, rather than walking to the metro stations to catch metro people now ride a mobike/ofo to catch the metro, I don't see any reduced cars on street. There is no stats to back the reduced emission story at all - otherwise you'd be seeing them pointing to those figures jumping up and down on daily basis.
do they make cities better? well, see photos below, remember - they don't clean up their mess, they just deploy their tens of millions cheap bikes onto your streets.
http://img.mp.itc.cn/upload/20170327/3e5e188412ef46ca892d20f...
http://s2.imbiker.cn/201705/22/b25b38ba8cda6df9c686657044f48...
If fewer bicycles are being produced due to higher usage per bike, that's good for the environment, right? Even if reduces the size of the bicycle manufacturing market.
"manufacturer building those bikes are making less than 1.5 USD per bike - you don't need to be smart to imagine the conditions faced by those workers actually building the bikes."
I don't see how the profit made my bicycle manufacturers affects worker conditions. These are determined by the overall labour market, as these workers aren't bicycle specialists.
"I don't see any reduced cars on street."
The effect would have to be huge in order for you to be able to notice it. (I'm assuming you didn't actually collect data.)
"do they make cities better?"
Yes. The subway journey from my place to work is unacceptably long, due to the long walk at one end. Mobike has solved that problem. Three-wheeler electric tuktuks riding the wrong way down the service lane are less prevalent now, too, which is a bonus.
The manufacturers are being hit hard because their profit margin is squeezed to the absolute limit. 8 RMB or less than 1.5 USD is the profit you get for building and shipping a bike. With this in mind, do you seriously believe that they are going to maintain the same level of control to limit pollution when making those bikes? Well, your room for environmental protection is now at less than 1.5 USD each bike, that is assuming the manufacturer is willing to give up _ALL_ profit to battle pollution caused during production.
"Yes. The subway journey from my place to work is unacceptably long, due to the long walk at one end. Mobike has solved that problem. Three-wheeler electric tuktuks riding the wrong way down the service lane are less prevalent now, too, which is a bonus."
Great, would you like to share a few photos on how the metro station look like during peak hours? let's focus on those mobike/ofo pollution outside the station. I have a few for you:
http://www.52qixiang.com/uploads/allimg/170421/1-1F4211AU9.j... http://p3.pstatp.com/origin/1b7a00067dfae9a90762
I believe that the level of profit they make has no impact on the level of control to limit pollution. Their actions in regard to pollution will be driven by whatever (dis)incentives are put in place by government regulations.
"that is assuming the manufacturer is willing to give up _ALL_ profit to battle pollution caused during production"
That is assuming that the profit figure doesn't already reflect any costs for 'battling pollution'.
"let's focus on those mobike/ofo pollution outside the station"
You're using the word 'pollution' in a different sense than I was, and in a wider sense than the common usage. I was talking about air quality, and I guess you knew that. You're talking about space taken up on the pavement, a very different problem.
https://translate.google.com.hk/translate?hl=zh-CN&ie=UTF8&p...
Quote from the link above:
Gaode map traffic data show that driving users within 5 km of travel accounted for more than 30%, travel accounted for the largest proportion. From the shared bicycle travel mileage data, more than 90% of the shared bicycle travel scene concentrated in less than 5 km, which shows a short distance travel, sharing the bike instead of driving a large potential.
Compared with the first quarter of last year, first-tier cities driving users within 5 km of short-distance travel accounted for has been reduced and relatively obvious decline in Beijing, driving within 5 km by 3.8%, Shanghai 3.2% reduction, this phenomenon may be associated with the emergence of shared bicycles A short distance driving trip.
1. did those reduced mileage caused by more carpooling, improved public transport, e.g. Shanghai route 71[1]? or maybe people just choose to walk more often due to the slightly improved air quality in 2017?
2. Baidu map is on a head on competition with AutoNavi (gaode), Baidu claimed to have overtaken AutoNavi as the No.1 in 2016. With such claimed shrinking market share from AutoNavi's side, a 3% figure which is probably smaller than the error margin allowed, together with the fact that AutoNavi's parent company actively invested in such bike sharing scheme, you need to really religious about mobike/ofo to consider such claimed "reduction" meaningful.
[1] https://zh.wikipedia.org/wiki/%E4%B8%8A%E6%B5%B7%E5%85%AC%E4...
the real question that need to be asked here is - if I need to pay for parking my car on street, how can those two multi billion business[1] enjoy such privilege to park their 10 million revenue generating bikes on streets for free.
https://techcrunch.com/2017/06/15/mobike-raises-600-million/
That sounds like stupidity on side of the bicycle manufacturers. I've heard anecdotally the opposite, that the new ride sharing schemes have revitalized the bicycle industry.
I was in Beijing 4 years ago, and all of the famous bicycles were gone. The bicycle lanes were used for cars. Now they cleared the lanes again, and people are riding.
I'm not sure the current details are sustainable, but the idea in general has potential to be a game changer.
http://cdn1.powerapple.com/upload/news/article_attachments/f...
And anyway, I'd rather pollute my city with more metal lying around if it would mean breathing less carcinogenic smoke every day.
People suggest Melbourne Bike Share was largely unsuccessful due to mandatory helmet laws in Australia making them a bit inconvenient. I'm sure there will be idiosyncrasies in certain places which make the concept less appealing.
In saying that though, I really wish there was a service like this when I lived in Guangzhou. I think it's a great fit for very dense cities.
[1]: https://en.wikipedia.org/wiki/Melbourne_Bike_Share
[2]: "Runde Sache". Readers Digest Deutschland (in German). 06/11: 74–75. June 2011.
Problems are:
- I have no capital, and you'd need a high investment upfront. Even the simplest bike is not going to cost less than 200-300 €, and those are not the most durable. Also, in Germany you require light. However, I think Ofo has proven that you do not need GPS or electronic locks (initially), and you don't need docking stations.
- Germans sometimes hate new things. It is my gut feeling that I'd get a lot of resistance. Especially after the first accident, or the first bike gets thrown into a river. One problem is that in Beijing, apparently there is an Ofo graveyard. I haven't seen it myself, but broken Ofo bikes are piling meters high. You just need one bad competitor who creates a mess, and the whole idea is in danger.
But:
- As a renter, you are not obliged to get insurance for the riders AFAIK.
- Bike infrastructure is good already.
- It should be possible to make a sustainable business, but you'd have to reach a certain scale.
The difference to the chinese bikes is:
- The chinese bikes are dirt simple. They sometimes have reliability-oriented features like special tires, otherwise they are just commodity bikes with a lock, painted colorful. Call a bike in contrast is really overengineered, with custom frame and everything. (OK, this is more of an advantage for the company than for the user.)
- There are no stations. This is the big difference. Where ever I can walk, I can ride faster. I never look for a bike, I just grab one when I find it.
- The bicyles are absolutely abundant. Even at a small subway station in beijing, there are at least 50 of each brand. Contrast it with Hamburg, where in the city center, 2 stops away from the central station, you find a sad docking station with eight empty places. Maybe this is only possible due to "chinese scale", I don't know.
From sometime this April to two to three weeks ago, it is not only free riding a Mobike, but there is also a chance of random amount of cash gift, known as Hong Bao. I have personally earned about $40 of cash by riding Mobike, the amount of which almost reaches the deposit for renting the bike.
well, they picked the easiest way - they pay their users to use their services.