As an on-again, off-again IEEE member, I've often wondered what it would take to stage a "revolt" of sort and get enough like minded people on the IEEE board (or whatever they call their leadership group) to radically remake their approach to monetizing content. In an ideal world, I'd love to see all research papers made freely available and the organization funded solely by membership fees and other means - conference fees, sales of dead-tree books, probably other stuff. Maybe charitable donations?
But up to this point, I'm afraid I've never been motivated enough to really pursue the issue. But if anybody wants to form an "open access caucus" (or if there already is one!) feel free to give me a shout. I'd still like to help with an effort of this nature.