> If you can manage multiple ad networks, execute 100% fill rates, bid between networks
Isn't that impossible to get 100% filled? I recall reading a while back that getting even 40% was challenging which is why the ad quality online has gone down and they're more intrusive?
Lots of interesting stuff on this thread, thanks for sharing.
Edit: The money takes more than 6 years of hard work and a lot of content, social media management, brand building, sponsored writing, quality photography, now byte-size videos etc.
It's quite a stereotyped field though, and I would imagine it's a saturated market. Everyone wants to be like Deliciously Ella [1]. Don't even try unless you have a studio setup for the photography. Lots of food authors are pivoting towards more (usually female oriented) "lifestyle" blogs which happen to have recipes.
A lot of food blogs target healthy eating, or niche diets like keto/paleo. There are also tons of specialist food blogs covering bread, cakes, etc.
Sponsored content is a good chunk of money (close to 30% every mom) but its nonscalable.
Have a look at Strobist which is specifically aimed at flash photography.
Otherwise just look in photo or recipe books, food blogs and shamelessly steal until you get the hang of layout.