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I thought it was odd as well, but I'm not sure that it's sponsored? From my understanding, FTC guidelines necessitate that publications disclose sponsored placements and I imagine The New York Times would be at the forefront of these requirements ... Or am I mistaking?

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The NYT content falls well within "free speech" and any attempt to constrain it would backfire horribly regardless of what the laws or regulations say.

Smallet outlets would be a better target, but still likely to backfire.

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