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I really don't get on well with Amazon (uk). Finding products is hard. I mean there are things in life that you research, then there are things that aren't really worth researching. Examples: I wanted an Exercise Ball once, Or a waterproof bluetooth speaker.

These types of search yield generic cruft, and despite all the options, none of them seem to have any meaningful impact in the search.

The only other notable thing winding me up is ebay "not collection only".

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> I wanted an Exercise Ball once, Or a waterproof bluetooth speaker.

If it helps, my strategy is usually to do five minutes of research through Google first and then just get the item from Amazon. The only things I discover through Amazon's search function are things that are more or less commodities, in which case I buy the cheapest that fits my constraints for whom reviews aren't horrible. I buy and have bought a LOT of stuff on Amazon and I've never experienced the choice paralysis or search issues everyone is talking about here.

I used to be like you until I discovered the thewirecutter.com. I own their recommended bluetooth speaker and it's been great. I've also bought luggage, a TV, <$20 ear buds, packing cubes and more based on their recs. I know this sounds like an advert, but it really is that awesome.

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