Why? What immoral bullshit?
Lyft is basically free-riding off Uber. Uber does the heavy lifting taking on the entrenched taxi companies who have insulated themselves from competition via local politics and regulation and Lyft swoops in once the hard work is done, trying to convince customers who have bought into the media narrative that they are the ethical alternative to Uber. I don't buy this narrative. These journalists have a vendetta against Travis that is not in my view reasonable. I will continue to use Uber if only to spite the press.