Yeah, I don't really understand the difference between Pirate Joe's and every snack stand that resells candy and soda they bought from somewhere else like Costco.
Not so of Pirate Joe's. The Pirate sells goods in Canada that only comply with U.S. market rules (food safety, nutritional markings, etc.).
That's not really the merit of this case, which is more about trademark and branding, but reselling Trader Joe's goods (not meant for resell) in Canada (different market) is hardly comparable to reselling Costco goods (meant for resell) in the U.S. (same market).