You look ridiculous with those wires hanging out of your ears

jeffreymartens.com

1 point·jmartens··5 comments

Apple will not sell hundreds of millions of $160 headphones. Few people even pay $40 for current wireless headphones. They're a luxury and $160 is far larger than most people's budgets can allow.

Hundreds of millions of people have bought iPods and iPhones, if nothing else I think Apple has proved there is a market for luxury electronics.

Hell, these are cheap compared to what competitors like the Bragi dash were charging for headphones like these just last year with worse performance.

With the number of people that have purchased Beats alone, I'd say that your claims are wildly inaccurate.

"Hundreds of millions" is a preposterous number, and I completely stand by that assesment. You're wrong by at least an order of magnitude, or perhaps several orders of magnitude.

The entire US headphone business was $2.2B in 2015[1]. Assuming 100% of those headphones were the cheapest Beats headphones ($100), the maximum number of Beats sold per year would be 20M. To sell "hundreds of millions" of headphones in the US, Beats would need 100% of the market for 10 years.

Even if you add 700M more consumers around the world, selling 200M+ $160 headphones to them is unrealistic. Apple is unlikely to do it, given the poor sales of AirPods so far[2].

1. http://hometheaterreview.com/trying-to-beat-beats-in-the-hea...

2. https://www.cnet.com/news/npd-wireless-headphone-sales-decem...

"You're wrong by at least an order of magnitude, or perhaps several orders of magnitude."

Says the one making the wildly inaccurate claim. shrug And more recent articles reflect that.

http://bgr.com/2017/01/11/apple-airpods-sales-success/

https://9to5mac.com/2017/01/11/apples-airpods-and-wireless-b...

But, whatever.

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