Redesigning Android Emoji – Google Design
medium.com
medium.com
In my opinion the evolution of the emojis has taken a fundamentally wrong turn. The introduction of skin, hair color variations, genders, granular selections in things like a family setup and mixing in humans is, in my view, fundamentally wrong.
To me the simplicity of the emojis were their main strength. You want family? Sure, family emoji. But now you have to select genders of parents, numbers of kids, etc. I think this guides the users into the wrong direction to convey a completely different meaning.
Maybe helping the user identify with the emojis more is a goal that people want to reach? I certainly don't. My emotions and context may be culturally flavored but otherwise quite universal and I think emojis should be the same.
But I really don't understand replacing the blobs with yet another boring variation of Apple emojis, like Twitter, FB, Samsung, ... I'm also a big fan and I believe it's a unique feature that makes Android stand out (even before KitKat, the green droids were pretty fun). I always found Android apps that embed Apple emojis infuriating, but now everyone will get ugly emojis, I guess it solves the problem.
It is a fundamentally wrong assumption that Unicode made: they thought if a code existed for everything, people would always use the code they are supposed to use. In reality, people seem more likely to choose symbols based on what each symbol looks like, and make their own composed "words". You practically need machine learning to correctly decipher what each string of symbols really "means".
This is mainly because Whatsapp (where I use them the most) always use Apple's, so I couldn't even figure out why sometimes I'd see the blobs.
Both Apple's and the new emoji are 1000% times better-looking than the old ones, in my opinion.
[0]: http://blog.emojipedia.org/android-7-1-emoji-changelog/#whyg... [1]: http://blog.emojipedia.org/content/images/2016/10/android-7-...
My main point is that it does not contribute anything meaningful, or in my opinion can even be counterproductive, to explicitly express "brown colored, female thumbs up" instead of a more neutral "thumbs up".
I see your point that there are some emojis where might be too stereotyped even in the blob form and that there are already many preconceptions about how some blobs are understood. The police officer blob or the flight attendant blob are good examples. That yellow skin is considered a default for white or that people automatically see a blob with a police hat as male is a difficult subject and I'm unsure how to solve this perfectly in a general way.
It is in no way perfect, yes, but I argue that it's a better direction than going the other way by introducing more and more ways to individualise them.
The humans were part of the original emoji on Japanese handsets, so in order for unicode to be compatible with a very large, existing text-base, they had to include people when their incorporated emoji.
So mixing in humans isn't a wrong turn, it has always been there.