That's kinda sorta not true tho' - BlackBerries account for 40% of the smartphone market. If you were going after the biggest slice of the pie, they're who you'd target.
(Don't run for where the ball is, run for where the ball is going to be. Or however that saying goes.)
Strikes me as a generic sports/life tip: anticipate and be there first.
Edit: Gauius's reply suggests I'm probably dead wrong about the movie. Never knew where the quote came from. Thanks.
But I've never heard anyone say "I love my Android", people talk about how clever it is, but the brand doesn't seem to resonate nearly as much, and it's not as clear what it says as a lifestyle accessory.
Second, in my experience, people react to it with a "So you're a DIY-er, huh?" That is, people are aware, however vaguely, of the opensource/hacker vibe that the brand carries. I'm not sure if that's what you meant by "what it says as a lifestyle accesory," but I think it is.
(Btw, you had your +1 at "Jay-Z mentions...")
Up here in Mass, I tend to see Android devices being carried by unpleasant, street hoodlum types, which I guess to be a consequence of and reinforce the "iPhone knockoff" image associated with them.
This is exactly how it was with the Danger handsets 5-7 years ago, simply because they were great for power-texters, had a camera and were way, way cheaper than BlackBerries. And yes, as a result they were great for conducting street business -- don't be all shocked if that's true of Loopt as well.
I love my Nexus One. I love the Android platform. I wouldn't say "I love my Android", because it doesn't make any more sense than saying "I love my Windows" (whereas a Mac user would easily say "I love my Mac", as the hardware and software are a deal package).
The "Droid" brand is starting to change that, though. People are referring to all manner of Android phones as "Droids". It's a name that is being used to refer to both the platform and the hardware. I could easily see it gaining the same kind of brand mindshare that the iPhone and Blackberry brands have.
That's because you don't buy an "Android". I've heard tons of people say "I love my Droid" or "I love my Nexus One".
I've been doing some BB development lately using a Storm II. Compared to the iPhone 3GS, it's a flying turd. I wonder if these BlackBerry lovers just haven't tried an iPhone or Android device.
Maybe I would think differently if I was testing on a keyboard device like a Bold, but I can't imagine it would change my opinion that much.
The buzz I meant was media buzz. Among users, I think Blackberry has plenty. Their users are fanatical. (Stephen Fry had an article on this a bit back, as I recall.)