One way that seems to have begun common in Math is to make it magical. The entry burden is hard as hell, and most reasonable things in math are expressed in a way that as best sounds mystical to common people.
This gives math some kind of credibility. Nobody wants to be the one to say how little they actually understand about it, so they continue to support the crazy magicians instead of losing face. And in the end humanity is better off for it.
PS: You can see that it is not necessary to be so cryptic but still math continues to do so, when you compare it to programming. For instance math continues to use a greek letter ∑ (sigma) to express it. In programming it's mostly a "for loop" or a "sum() function". Most people can understand "sum([1,2,3])" or "for <something> do <something> done", but they don't know the greek alphabet. So it's possible to encode math more readable, but math continues not to do so, and as argued before, probably also has good reason to do so.