Introducing Load Balancing and Intelligent Failover with Cloudflare
blog.cloudflare.com
blog.cloudflare.com
To really hit it out of the park, and get people excited again, Cloudflare should introduce a $10 per month Extended Validation SSL cert, to sit alongside the $5 per month dedicated SSL certs they introduced last month.
It may seem trivial but, when recommending Cloudflare to non-technical clients, that green bar would be the perfect starting point to perk up their interest and carry their attention through to the other advantages.
My hunch is that EV certs, priced reasonably, would be the tipping point that persuades an unprecedented number of sites to shift over to Cloudflare and, once onboard as paying customers, it becomes a no-brainer decision for them to pay for other features too.