How Craigslist Makes Money
forbes.com
forbes.com
Just find a niche and work at it progressively through life. No need to raise $100M D Rounds, no need to have an explosive exit, whatever.
I think it would be nice to just steadily have six figures, work on something I love and live life (a la Basecamp). Most of all: Have complete control of your destiny. No investors, no bosses, etc.
Here's a useful guideline to add to what you said: unless some person makes way more than the Basecamp founders (e.g. through some unicorn deal or whatever) and enjoys the same freedom to shape their product, then they have absolutely no leg to stand on to criticize their model much less to sneer.
I mean, some startup multi-millionaire/billionaire sneering at "lifestyle businesses" I can understand (though not agree with).
But some ramen eating wannabe sneering at them, it's inane, since the majority don't end up nowhere near as succesful.
It was about not liking broke "wannabe startup billionaires" sneering on people with lifestyle businesses as if they somehow "failed".
Sneering is a bad habit no matter your income level. Justifying it for the rich while dismissing it for people who are broke remains an expression of classism, no matter how much you try to clarify your intent.
It's not about money or class, it's about success in a particular field and judgement of that particular field.
/s
Also, I hate the term "lifestyle business" because:
http://micheleincalifornia.blogspot.com/2014/03/i-love-lucy-...
Yes, "sure".
My argument was clear enough, and as the parent wrote "it's not about money or class, it's about success in a particular field and judgement of that particular field". What part of either seems difficult to parse?
Obviously money is relevant to my point in so much as it serves as the proof of that startup/unicorn success. The idea, and it's bizarro that I have to state it again, is rather that if you're to sneer at somebody for not "making it big" with their business, it only makes sense if you do it while yourself having a bigger business.
That's why I wrote millionaire/billionaire, not because I hold millionaires/billionaires in high esteem, or find it OK for them to look down on people.
I just find it more logical for a more succesful in business person to sneer at a less succesful in business regarding the latters business success, than the opposite.
Your inability to see that your point is about money and classism while using net worth as THE measure of success worth noting is both frustrating and all too common.
Whoosh. Yes, but not because they are rich, but because at least it makes logical sense to look down on someone regarding his business if you actually have a bigger business.
OTOH, it doesn't make sense to sneer on someone's business if you only have the idea/dellusion/etc. that you'll make it much bigger than them.
I know that Airbnb comes across as warm and fuzzy hosts who engage with guests, but it's progressively more commercialized with a good portion of hosts either managing multiple short-term rental properties or dedicating a space specifically for the purposes of consistently having short-term rentals.
I may be wrong, but I think it's the better bet for the long term.
Craigslist has 50 employees and minimal vetting of anything. It's great for what it is, but I would never use it to rent anything site unseen.
This is one reality show I would watch. Forget all those "We sleep in a dark place recording all the sounds buildings make and then speculate wildly about causes" shows. Sleeping overnight in a house/room/whatever rented randomly off Craigslist would be way more interesting and probably frequently more frightening.
A format like "Diner's, Drive'ins and Dives" would make sense with personal tours, instead of these 'virtual tours' found on VRBO (now owned by Expedia) and AirBnB.
Anything too dramatic won't scale, or it will be fake (like most 'reality' tv).
Edit: I guess one could do it surreptitiously, and save up the content, only to slowly release it ("maximizing revenue"). This might come across as "hit-piece journalism" funded by the AirBnB and VRBO. Change the cast of the show so they are not known associates of the show before the content is made public.
https://www.google.com/search?q=craigslist+erotic+services+l...
After Craigslist was forced to drop the Erotic Services listings, the volume of such postings didn't decrease at all—it just shifted back to being posted on random other sections, to the detriment of everyone.
[1] https://www.craigslist.org/about/thanks (CL tech stack) [2] http://blog.craigslist.org/2013/10/15/artist-formerly-known/
As little as 3 years ago, I knew people who'd make job ads on elance asking someone to 'automate' their craigslist renewals and postings.
And, to be clear, there is some info online about craigslist tech.
Source: I'm a 8+ year employee who's given public talks about tech at craigslist, some of which have been recorded and are online.
I really like their business model too. They made enough to keep going, but not enough that they aspire to take over everything. It's a really simple concept, and there are very few business ideas that can pull it off.
The vast majority of businesses bootstrap themselves. Not on HN of course :)
Also, most of the ideas you can only execute with funding are such because they'll never make any money. ;)
The majority of all successful businesses, meanwhile, operate off a very small sub-space of the space of all business ideas. The part of the space called "workable business models."
I'd agree that if you look at the space of workable business models, probably the majority of them are either bootstrap-friendly, or common and low-risk enough that regular consumer banks are willing to finance them with debt-capital (i.e. "business loans".)
I find it hard to imagine hitting $10 million and not just dropping everything and spending the rest of my life on random hobbies and traveling. Maybe that's why I don't have $10 million?
Consider, people enjoy shopping at Neiman Marcus in part because of how the sales staff treat you. Now picture how you feel when an IBM sales team is trying to sell you over priced services.
http://time.com/money/3925308/rich-families-lose-wealth/
(That's ignoring the fact that people who grow up 'set for life' tend to be truly terrible human beings)
Then, you start time sharing a private jet but at that level that's kind of lame, and what you really want is your own private jet, but once you have one, it's so terrible when it's in the shop, so then you get a second, but you're also noticing how cramped the current one is, and go for a larger one this time...
Doesnt matter though, no matter what they do they aren't going to take away the fact I'm stuck on a airplane for 15 hours. I'm also the kind of person who prefers to get up and get something rather than be served.
i love flying so as long as it isn't sardine economy, i'm happy
i can relate on the buying tickets thing. i used to buy tickets on priceline but after travelling every week for a year, i buy directly from american and buy first if the price delta isn't crazy (<$100)
i always buy prem economy though because anything else is asking for a bad time
Never underestimate people's drive to win, even if winning is meaningless.
For example I know a few people who are millionaires but you wouldn't know it to talk to them. They don't live overly extravagant lives. They have a nice house, some hobbies (e.g. a very nice car(s), a private plane, an art collection), a job they enjoy and friends they spend time with.
At least for those I know didn't strike it rich with some novel idea, they ran a small business or their own finances well and put away what they could for decades.
Please don't post political or ideological rants to HN, regardless of which flavor. It's not what this site is for and we eventually ban accounts that do it.
$5-10M is probably the low bar for living a kick-ass non-tied-to-employment lifestyle in the US. Certainly people are doing it on less, but I'm not talking trailer park or RV , I'm talking decent house in a decent neighborhood, with few compromises on travel and doing what you want.
In the Bay Area, this is a multi-million-dollar ordeal in itself :-(
(Unfortunately, proximity to smart, creative people also seems to correlate with housing costs. I wonder what US cities have the best "proximity to interesting people to living expense" ratio?)
I think Mr. Money Mustache lives in some Colorado suburb, and he was able to buy a nicer house for less money specifically because it's not in the immediate vicinity of a major economic hub.
I wonder what place, worldwide, city or not, has the best "proximity to interesting people" : cost-of-living ratio. I'm at a place in my life where I'd be willing to both immigrate and learn a language if it meant finding myself in this century's Venice.
Your Kansas Citys and Cincinnatis and so on are full of interesting people. And they have a lot of what you'd expect from larger coastal cities, albeit on a smaller scale.
And, despite what the HN crowd thinks, they got the WWW 25 years ago there, too.
One of his ideas he highlights is to be choosy where you live and be open to moving. He is from eastern Canada originally and highly recommends the Colorado Front range cities and towns for the quality of life. The Denver area has lots of high tech and quite diverse. Oil and gas, satellites, computers, mining, scientific research, and a small VC/startup scene in Boulder. You can build a lot of housing on the nice and flat great plains and still see the mountains.
sustainable for some but not for everyone
5M generating 3-5% on super safe assets is 150-250k/yr that's generated. After taxes (~40%), that is 90-150k which is 7.5-12.5k/month to spend.
A typical 2-3k sqft newish home in an upper-income neighborhood (median income around 80-90k) runs 400-600k+, which will yield a $2-3k/mo mortgage and $500-1000/mo in property taxes + 500-1000 in general utilities. So just to own a home in an upper-income neighborhood is 3-5k/month. Even if the house is paid off, one is looking at 1-2k/month in property taxes & utilities.
Decent health insurance can easily run around closer 1-2k/month for a family. Yes there are plans for $100/mo as well, but those pretty much as good as not having insurance.
Also a portion of the proceeds needs to be reinvested back to keep up with inflation. It feels that most things have doubled in cost since I was in highschool back in the late 90s/early 00s.
Sure, it's possible to live on 25k/yr (family of 4-5?) like Mr Money Mustache. It really depends on the lifestyle one would like the maintain.
The point of being financially independent is to be able to do as one pleases, but if the things that one wants to pursue cost a decent chunk of money, then the retirement income needs to accommodate said hobbies.
Travel, transportation (cars, boats), housing can be cheap, but virtually unlimited amounts of money can be spent on those categories alone and those categories tend to be the ones that people generally enjoy splurging on.
That's also not how taxes work on capital gains.
I live in a wonderful house I bought for $220,000 with 20% down. I could downgrade if I need in the future but I like the space right now. The P+I of my mortgage is $750/month, taxes $400, utilities $250, insurance $145. I live in an average neighborhood, I don't live in an upper income neighborhood because I don't like upper income neighborhoods, they are too far away from everything. I also don't live in a 'hood. I live on the coast 2 miles from the beach and waking distance to plenty of places. I doubt my town is somehow unique in that respect.
If your spending is less than your capital gains and dividends you never have to worry about money again.
I was replying to "$5-10M is probably the low bar for living a kick-ass non-tied-to-employment lifestyle in the US." I have a kick-ass lifestyle (to me) for much less than $5-10M so I disagree. I don't think living where you have to drive 20 minutes minimum to go anywhere is "kick-ass." I don't find joy in buying new gadgets to impress my neighbors. I ran the numbers and Kick-Ass is at a million and a quarter to me.
NJ property taxes are 2%, so a modest 1500 sqft sub 300k house like this runs 6700/year in taxes alone: https://www.zillow.com/homes/for_sale/Cherry-Hill-NJ/3822405...
PA property taxes are cheaper, so a recently (1999) built home for 500k runs around 7.3k/yr: https://www.zillow.com/homes/for_sale/Warrington-PA/9124953_...
At these rates, a house around 800-900k runs about 10-12k/yr in prop taxes. A ~600k house in NJ runs around 12k/yr. And as you get to closer commuting distance to NY, housing prices go up.
There's a reason why MMM is big on being very choosy about location. Northern NJ is crazy due to its proximity to NY and the taxes scale with the price. A 1 BR condo in SF can be 1M, or you can get a very nice, recently built 2k sqft house for 200k in Texas.
Personally, from living in newer homes and older homes (built in the 1950-60s), I prefer newer homes. They are generally more energy efficient and have less things that are a ticking time bomb that need to be fixed or attended to. Old homes need new furnaces, roofs, water heaters, leaking pipes, new appliances, leaking windows, drafts, etc.
Of course if one's spending is less than their gains & dividends, one is set for life provided that the gains are scaling with inflation or the draw down rate of the savings based on life-expectancy can last long enough.
Personally, I'd definitely agree that ~1M is more than plenty to live very comfortably as a single individual. I would want around ~2-3M if I had to support a family though.
There is no state income tax in Texas, only sales and property tax. A house valued in Houston at $400k will yield ~$7,700/yr in taxes. Search the tax rolls at hcad.org - pick a zip code like 77008 and see for yourself. Just be sure to pick 2016 tax values as 2017 aren't posted yet.
http://hcad.org/property-search/real-property-advanced-recor...
Select "A1" for the property type and/or put in a valuation to filter the dataset down below the max of 3,000 records. Any more than that will return an error.
... the basement income to qualify as 'rich' will here be
considered to be $400,000 in annual income that'll come in
regardless of whether anyone in the family is holding a
paying job or not.
From "What are your TRUE chances of getting rich in America?
OR How to get rich in America"[1]You might also be interested in "The super-rich, the 'plain' rich, the 'poorest' rich... and everyone else"[2].
[1]: http://www.jmooneyham.com/your-true-chances-of-getting-rich.... [2]: http://www.jmooneyham.com/rich.html
For another, inflation. What used to be a LOT of money isn't anymore. What is currently a LOT of money won't be in a few more years. And the beat goes on.
There are other reasons, but from a practical standpoint, those two are biggies.
Craigslist is unique; it isn't entirely profit driven and as far as Alexa 1000 sites; it might have stayed closest to it's original founding philosophy. I am not sure how they make money; iirc it was only a few select markets and select offerings like realestate. Costs are probably the lowest out of a site that size.
Awesome product; seemingly great philosophy; Newmark was early but he was principled and to that Craigslist owes much of it's success
It's not that dubious. The methodology is as simple and straightforward as it gets:
> AIM's Zollman, who called his company's Craigslist revenue estimate "conservative," said the AIM Group counts up listings for each category in various markets and then multiplies that by the known fee associated with that listing. (Fees can range from $7 to $75 per posting, depending on location.)...As the founder of 3Taps, Kidd built an interface for programmers that pulled classifieds data from Craigslist and was able get an accurate picture of the total number of listings on the site. He published a 2011 white paper that pegged Craigslist's annual revenue at $300 million, a number he said has certainly risen as Craigslist has increased or rolled out more fees.
This is hard to screw up, and if anything, counting listings ought to be a drastic underestimate - crawls of a hostile large high-turnover website will be incomplete, and Craigslist has other potential revenue sources like selling feed data to hedge funds or real estate or HR agencies.
This makes it all very puzzling. As the quoted employee says:
> "Eventually we realized we were making a lot of money and it was more than we needed to just cover costs," the employee said, noting at one point in the early 2000s Craigslist was making $40,000 a day on Bay Area jobs ads alone. "We could all do the math, and we'd wonder where all the money would go."
So CL is making at a bare minimum $300 million a year by 2017, of which a large fraction is profit; the few employees say there are no major capital investments a la Amazon (and no one has ever pointed to major software or hardware investments attributed to Craigslist that I've ever seen), and you never hear of Craigslist billionaires or millionaires aside from Newmark, so the profit isn't simply being spent on datacenters or employee stock compensation; thus, around half would go to Newmark if it's distributed as dividends, so he could have an income of easily >$50m a year over the past 7 years after taxes or >$350m on top of whatever he earned before 2011 on that increasing revenue. The Craigslist Charitable Fund is disbursing $10m/year or less (and donations to that wouldn't be taxed), so that leaves >$300m (7 * 50-10). But Newmark claims to be worth much less than $400m total. So... where does it all go?
It's hard to see how two different groups counting listings could be high by an order of magnitude, what Craigslist could be spending it on, or what Newmark is spending it on, unless he's making huge anonymous donations every year through other nonprofits (but why avoid his own CCF?) or simply lying (for privacy to avoid the attention or maintain his self-image, or just in order to make look bad "a fake market intelligence group who I won’t name").
Newmark was an idealist; now he's a billionaire
He is likely a paper billionaire but the article didn't really prove to me he's less of an idealist not that he would sell; making that figure hypothetical.
Sure he's rich; but he could be much more so and the reason is ethics and idealism. So too me; I think saying the company is worth x; and he owns most of it fails to consider he likely wouldn't sell and has built a profitable business users love while remaining humble and ignoring greed
Edit: I know of one large anonymous donation he has made personally and I an nowhere near connected or know anyone that knows him personally
Even if they all wore t-shirts that said they work and Craigslist and are worth millions, would you still even have met one on the street?
1. A cure for the disease of which the RIAA is a symptom. Something is broken when Sony and Universal are suing children. Actually, at least two things are broken: the software that file sharers use, and the record labels' business model. The current situation can't be the final answer.
8. Dating. Current dating sites are not the last word. Better ones will appear. But anyone who wants to start a dating startup has to answer two questions: in addition to the usual question about how you're going to approach dating differently, you have to answer the even more important question of how to overcome the huge chicken and egg problem every dating site faces. A site like Reddit is interesting when there are only 20 users. But no one wants to use a dating site with only 20 users—which of course becomes a self-perpetuating problem. So if you want to do a dating startup, don't focus on the novel take on dating that you're going to offer. That's the easy half. Focus on novel ways to get around the chicken and egg problem.
Tinder launched in 2012.
17. New payment methods. There are almost certainly things whose growth is held back because there's no way to charge for them.
Bitcoin.
You post should be corected: Frictionless micropayments are already running on the lighting network, are already operational: https://www.youtube.com/watch?v=baHHMNA8yf4
Any metrics on how large the lighting network is on litecoin yet? I have a couple laying around and would be happy to lock them up with a big node.
My guess is, at the end of the day, people don't want to think about money transactions when doing ordinary things. You know that word "gamify"? Adding badges and shit to things to make tedious things "fun"? Micropayments do the opposite. Transactifying your ordinary processes makes them less fun because you're constantly thinking about spending money. It just adds friction, even just cognitive friction, when everything we do is about reducing it.
I think this is also why Patreon is taking off. People don't think about paying a penny to read a single comic, they just toss a few bucks at a comic artist each month.
4. Outsourced IT. In most companies the IT department is an expensive bottleneck. Getting them to make you a simple web form could take months. Enter Wufoo. Now if the marketing department wants to put a form on the web, they can do it themselves in 5 minutes. You can take practically anything users still depend on IT departments for and base a startup on it, and you will have the enormous force of their present dissatisfaction pushing you forward.
At the same time, for years now I've been banging on to any of my industry friends about how global social networks are an internet anachronism and that local networks are the future.
It's only just dawned on me that my misplaced futurism was simply describing a very successful long term business. A billion dollars later, it turns out Craigslist isn't niche at all - my thinking was.
But they went into the VC religion of revenue growth, took their money, then Wall Street money, and they cannot go back now because all employees and stockholders have been promised more. So more ads, more snooping on users, more worldwide control, we need to feed the beast.
Zuckerberg could have continued managing it a-la Craigslist, and still make a few billion for himself. We would all feel much better about using FB.
It's Zuckerberg, that would have happened regardless.
Figure very low costs for a site like that you could make your money back in 5-6 years; which is insane at that scale. I bet if they put it up for sale for $3B it would be sold by the end of the week
At P/E ratio of 5, you literally just wait 5 years and you've just made as much as your initial investment.
Therefore I would pay 10B for craigslist in a heartbeat. I could probably even get a bank to loan me the money.
That said, IMO this article is not about Craigslist but a subtle advert for the 2 "competing firms" that are mentioned. I have seen an uptick in articles about Craigslist mentioning them and had never heard of them before.
Potentially cynacism on my part.
"craigslist" + "offerUp"
You will see a lot of articles about how Craigslist makes money; is dangerous; potential revenue models; is going to finally get dethroned.
The one that made me think a campaign to promote these 2 companies was about bad site design.
This was a huge thing in my industry. I work with a lot of independent car dealers that used to list everything on their lots with Craigslist, then they started charging the dealers $5 a pop and many of them just quit using it.
There are too many other car listing sites out there now that offer more than just an ad (vehicle reports like Carfax, market trends, valuation, et cetera), so Craigslist just wasn't worth the cost to them.
Hmm, I'm interested in a Subaru. (I search Subaru) 500 listings of the same BMW x5 come up.
Nevermind, let's see what Hondas are on the market. 500 listings of the same BMW x5 come up.
I throw my computer out the window.
>For example, they'll list the monthly payment instead of the price, which makes wading through 'sort by increasing price' a PITA.
Every conference I've been to about the auto industry the experts say that, especially for low-income individuals, the monthly payment is what customers tend to be the most concerned about. In fact, many prefer to pay more total money over a longer term if it means a lower monthly payment.
I'm price sensitive about this - but for things I can't purchase as a one-off purchase I don't mind paying more money if it means I can pay a smaller amount monthly. To a point.
I imagine people who are more strapped for cash than I have less concern for just how much more they will be willing to pay over time if it means they have less worry from paycheck to paycheck. e.g. The difference between $250/mo and $375/mo could be their entire food budget for a month. So they could literally starve for 2 years and pay $375/mo payments or they could actually eat food and pay $250/mo for 4 years. Even if, without interest, they will be paying $3,000 more. ($12,000 vs $9,000).
This is one of the struggles of being poor: you can't afford to save money.
They don't care about how much money they will have paid in total 3 years from now, but how much money they'll have for food/heat/rent this month. And in America, unfortunately, a car is usually a necessity to make any money, so they accept the high interest, long term notes because they have no other choice.
The latest trend that's popping up are services that work together with dealerships to file income taxes on behalf of the customer. Tax season has always been the busy season for these dealerships since that's when refunds come in. Now the dealers are trying to streamline the process. Bring your W2 to the dealership, we'll file your taxes for you for free[0], and you get to drive off the lot with this vehicle weeks before the refund is actually processed.
[0] Hard to call it free when the contract is charging 20%+ APR.
I'm kind of curious what this means at a 50-person company. Is he still handling routine support tickets just for the love of it?
I've always understood that this is PRECISELY what he is doing. I hope it's true.
ohhh what i wouldn't do, to time travel back to 1995.
Craigslist's design works for us.
Some people might think (incorrectly) that their lack of presence in app stores means the company isn't focused on mobile or that their platform is not intended to be used on mobile.
There are benefits to having a mobile app over just a mobile website, such as mobile notifications, consistent/better authentication, being featured on users' home screens (next to LetGo, OfferUp, etc.) instead of hidden away in a web browser app. I would think that Craigslist would find their users to be more engaged with an app.
I cling to the hope that your parent was actually joking.
UPDATE: I've reported the issue to Outline.com
https://www.engadget.com/2016/01/08/you-say-advertising-i-sa...
I basically enable every list in uBlock. Suprisingly it almost never blocks too much, when I get blocked it's consequently for being on a VPN.
Also, I won't go to a journalism site without NoScript or Focus, too painful without.
Got a NYT digital subscription to see if it was worth it, and I like it. Would be more likely to keep going if it extended to other publishers, and I could consistently access an ad-free, ad-blocker gate free experience.
javascript:(function()%7Bwindow.location.href %3D 'https%3A%2F%2Foutline.com%2F' %2B window.location.href%7D)()
It'll open the article using https://outline.com/. E.g. https://outline.com/xX7xe3set as bookmark shortcut in Fx already :D
- 1st party scripts
- 3rd party scripts
- 3rd party frames
It's a shame that it is necessary but it's simple enough in uBlock.
Add outline.com/ to the front of the article's URL. Much faster and works nicely on mobile.
tho I used uBlock to forbid 'weird' stuff
ah I've set my UI to always use my colors :D white over black background
How do you specify that? Are you using Stylish or something?
Go to Preferences ("Options" on Windows), select the "Content" section, click the "Colors..." button, and change the "Override the colors specified by the page with your selections above" dropdown to "Always".
In current nightly:
Go to Preferences/Options, select the "General" section, scroll down to the "Colors..." button in the "Fonts & Colors" part, then as above.
but I also changed the below in about:config
* browser.display.background_color
* browser.display.foreground_color
I just find it faster to use keyboard instead of mouse :D
Before Firefox 37 it was just a "Allow pages to choose their own colors" checkbox (which you could uncheck). _That_ UI goes back to at least Firefox 3.5. Likely earlier (I'm pretty sure it was in 1.0 as well), but I don't have anything older than that on hand at the moment.
On a separate note, I assume your "having sound" thing refers specifically to Linux and even more specifically to Linux systems without PulseAudio, right? Characterizing that as a blanket "dropped support for having sound" is at bit disingenuous.
I won't even try clicking another forbes link from now on.
Why doesn't Craigslist get any competition? It should be trivial to implement something that's 10 times better...
Competition for craigslist is hard because of network effects.
Also, on a personal level, I've come to appreciate CL's design, and I very much appreciate its consistency. I don't use CL all the time - I go to it sometimes for things like furniture I know I can't get too attached to, or rental listings. It took a little time investment maybe 15 years ago to learn how the site worked, but once you know how it works, it's fairly easy to navigate, and they have never required me to relearn the site, no matter how long I go without using it. There's serious value in that. Add in the network effect that's killing the new apps trying to challenge it and you have a behemoth.
Wasn't that all because they entirely changed the content model though? It wasn't just a UI change. Wasn't it because paid-for-junk was going to be most of what was in your face or something of that nature?
That is a thing of beauty.
>> That is a thing of beauty.
I really find it sad that it's such an anomaly.
Heh, well unfortunately the web doesn't get much in the way of alternative : (
I wish more sites would go retro. It really is a breath of fresh air after so many sites that make me feel like I'm fighting my way through the "experience" they're trying to shove down my series of tubes.
Competing in the low end means that its a volume based game because each unit of value (each craigslist posting) is low. A new company trying to gain momentum capturing a small user base does't work because in this smaller stage of the company you have no network effects.
If you try to steal those low end customers with a 10x product, you will spend a ton of money to capture users that aren't very valuable.
If you make something that adds 10x more value, with people who want 10x in value, then by design you work yourself out of Craigslist's turf like AirBnB (they started hacky low end but now are moving into higher end listings to drive growth).
in short, I believe there is a valley of death when you try "siege tactics" on Craigslist's network effects.
Because it works. It's simply, "good enough.
Believe it or not, non-tech people do not want to learn the latest, greatest UI. They want it to work. Full stop. The shiny new attack surfaces....er,... features and the vicious circle of security breaches & updates may well extinguish the public's enthusiasm for "new". Ever see an average Iphone or Android user after a nightly upgrade? It isn't pretty when a user's functionality/productivity is torpedoed by a new design +/- features of new OS. As a tech savvy pro, however, YMMV.
Learned it once, done, works when I need it.
As it stands, they've chosen to make the people who don't use the site miserable.
I'm not sure why you'd expect them to make the people who do use it miserable.
What would you be optimizing for? What changes could you make that wouldn't increase the page size or slow the loading speed?
- Stop using abbreviations everywhere (at least in the French version)
- Add structure and semantics to content (not just some blank text fields where people type arbitrary descriptions)
- Improve classification using image recognition and mechanical turks
- Make an open API available
- Get rid of sub-domains
- Add trust/reputation mechanisms
This seems like a good idea on the surface but it's ultimately exclusionary. If I want to sell something really occasionally how much trouble do have to go through to maintain this reputation.
As it stands, I still can't participate in stack overflow effectively because of their heavy-handed reputation system.
Wtf is wrong with subdomains?
There's nothing inconsistent about the UI.
Are you kidding me?
- Alerts
- Some kind of historical record of ads
- Increased focus on listing from your mobile phone (camera)
https://www.craigslist.org/about/saved_searches_and_alerts
I think your idea of making it easier to post from a phone is a good one. For things like global search, I'm pretty sure that's made difficult to do intentionally.Craigslist is so popular because of its simplicity. It's quick. It's light. It's easy.
It works and it works well.
I don't think there are many potential customers out there thinking "You know what the world needs? Craigslist for web 2.0 with AJAX, JSON, HTML5 and Flash elements."
If you think I'm misreading the marketplace, please feel free to launch your own competitor. I'll happily check it out, at least once.
I also disagree, I think overall usage to complete your goal is fine, it looks a little old but whatever.
Listings can be a mixed bag, but that's entirely user data so it's hard to fault Craigslist too much. IMHO it's better than having some 5 page form you have to fill out every time you list something which people will just screw up anyway.
- Buy a car. Poor make/model/year metadata requires loose searches to identify cars with keywords. So you end up sorting through irrelevant cars, or missing out on the ones you want to see.
- Find an apartment. Map search was finally introduced after Padmapper did it. Before then, you could search by the names of neighborhoods, but then you'd have the same problem: sort through tons of mis-categorized results, or miss out on the apartments you wanted to see.
- Buy used electronics. Again, poor category metadata. Want to buy a MacBook Pro, or iPhone 7? Good luck manually sorting through results that include the word "retina" or "non-retina" - or similar issues.
- Advertise your business. Great news, ads are free! Bad news: the flagging system is terribly abused, and there's no recourse because "it's free" and "the community does the flagging".
In all these cases, whether I'm the buyer or the seller, I'd much rather pay a small transaction fee or advertising fee for a better marketplace. But usually, craigslist dominates. They don't dominate because the product is good, they dominate because of network effects and an artificially low (free) price for most listing categories.