I wish that the product person who pushed this as an "innovative" idea lives a short, brutish, and painful life where he/she dies alone.
EDIT: That's too mean spirited.
If you want to peer in on your elderly parents, webcams are a better idea because you'll put them in a position that captures a wide angle or buy a 360 degree camera as opposed to this which only seems to pick up video in the direction it's facing.
What person would ever want this "feature"? We have webcams for people who don't mind exhibiting themselves. People overwhelmingly prefer to text others rather than talk over the phone or facetime when given the chance. Even when you visit someone in person, you don't drop in, unannounced like a peeping tom. You knock on the door to announce your appearance, exactly analogous to ringing the telephone before listening in and watching.
I don't like it because the world's largest retailer has the marketing and advertising muscle to normalize this behavior by preying upon our fears, our irrational behavior, and our cognitive biases. Look at the social stigma one faces if you don't have a facebook account and you're under 35. Not just that, but you will get harassed by border and customs agents if they ask for your social media account and you don't have one, setting off red flags.
In the near future, I can see this feature becoming a requirement for remote workers with insecure managers.
EDIT: This will definitely become a feature on sites like Upwork so that buyers can make sure developers are billing them the correct hours, even though the prices are dirt cheap already.