What seems to be happening is that the price of the Model 3 is creeping up. The base model is supposedly $35K, but you get an undersized battery, no self-driving sensors, and probably give up some other things. The typical model is currently expected to be around $50K. This is not unusual in automotive; the profits are in the overpriced upgrades. (There is now a $60,000 Ford F-150 pickup. The base price of that line is $27,110.)