Like you, there's plenty of people who aren't interested in sports and aren't interested in paying extra for a sports-bundled cable package.
Then there's people like me who like sports and don't like the programming on ESPN. Two decades ago, ESPN reporting used to be legitimately great. They'd talk about strategy, roster moves, interviews with players/coaches, etc. These days it's TMZ with a sports focus. Even something as mundane as Tom Brady's new haircut became a talking point on ESPN. The most recent example I have of ESPN's decline was the recent NFL draft. It was nothing but baseless conjecture on who's getting whom. It's a lot of random guesswork and hot takes portrayed as journalism. The talking heads would just shout about the most outrageous conjecture with no rationale.
ESPN has gotten complacent and they're paying for it now. In my opinion they were relying on cable subscriptions when that's going away, and they haven't invested in quality programming to keep the sports fans in the longest time.
What I was thinking when I saw the lay-offs is that this is exactly the wrong move for them. I understand why ESPN did it, to cut costs, but they're cutting them in the wrong area.
ESPN needs more reporters and more people doing direct content production.
ESPN needs to go back to content producers (sports leagues) and tell them that they're no longer able to force effectively 100% of the population to subsidize subscription costs for the percentage of the population that watches their sport and that their license payments need to be renegotiated to compensate.
For football, this past season they were only showing the MNF games. In the Bay Area, NBC Sports Bay Area has broadcast rights to all the Giants and Warriors games. IIRC, NBC broadcast holds the rights to the Sharks. In San Diego, Fox Sports San Diego has the rights to the Padres. I can't remember the last time I tuned into ESPN to watch a game I wanted to see beyond "Oh that's on, I guess I'll watch."
Even ignoring the broadcasting rights, sports talk on other channels have become vastly superior to ESPN. My two favorite segments on sports this year (ARod + Pete Rose discuss batting, Isiah Thomas discusses dribbling) came out of Fox Sports and TNT. I'd pay good money to hear more detailed analysis from former players, rather than talk endlessly about how Tom Brady looks like he's from NSync with his haircut.
In my opinion ESPN just got too complacent with their status and is digging themselves into the grave. I swear I can go on for hours over all the things ESPN is doing wrong in the sports media today.
[1] http://www.espn.com/espn/feature/story/_/id/10984370/portrai... [2] http://www.espn.com/espn/feature/story/_/id/12728744/how-gol...
A number of people here complain about ESPN swapping to talking heads and opinions. The reason for doing this is because it's significantly cheaper to have people give opinions (everyone has an opinion) than the costs of doing journalism. ESPN isn't swapping to these shows because they have worse ratings, comparatively they get higher ratings.
Everyone talking about he glory days of the 90s and ESPN. That time is in the past. People turn to the internet for sports updates and scores, as well as highlight reels.
Ultimately, it's a failure in the "advertising model" of paying for content. As long as content creators are paid a roughly flat fee per viewer, their only incentives are to get more viewers and cut costs. Previously the market was inefficient enough to sustain it, but now that there are alternatives the inevitable is happening in all areas of content creation. Moving to cheap to produce, easy to digest low substance, high viewership content.
Imaging you were running a restaurant, and you couldn't charge a customer per meal. You only received a small flat rate for the number of customers who ate there. You're not going to run a top end steak house where your payment doesn't even cover the materials. You're gonna run a mcdonalds. Get as many people in there for as cheap as possible. You have no choice, the money doesn't support an intimate fine dining experience.
The that the same thing happening in all aspects of content creation. The market is becoming efficient, and the only way to survive is low cost production. Fast-food of content.
This is shifting to them receiving fees from those interested in their programming, which seems much more reasonable in concept.
It is the fault of cord-cutters, because they aren't subsidizing the cost of ESPN for people who want to watch ESPN. Then ESPN could not pivot quickly enough to stop the bleeding. So yeah, ESPN is getting money from people who are interested in sports, but it is because cord-cutters had enough.
Another factor is that the Internet is a better source for sports news. Highlights are on YouTube. Twitter feeds post links to analysis from all over the web. Nobody needs to watch sports center for news anymore.
> But the bottom is dropping out of the model because of cord cutters
As I wrote, the market across the board is becoming efficient. This is restating my point. Previously the only option was for cable, now there are other options for consumption. This is increased market efficiency.
> so now they have change and adapt to not getting flat fees for much longer.
Yes they have to change from their previous fee structure, but there are many things they could've changed to that would've supported quality programming. Instead ESPN changed to an advertising model, which doesn't support it. (Ex. Why does HBO get showered with awards year after year? And how do they monetize viewers?).
To understand the difference, imagine a directed graph with a transition between two nodes. You're too focused on the node it's leaving - instead I'd recommend focusing on the node it's arriving at (efficient market advertising model). Regardless of where you come from, if that's where you end up you will quickly produce fast-food content or you'll go under.
ESPNs problem from before is not that they had a subscription model. It's that they had a bundled subscription model. It was bundeled with Cable, and they were making money from people who never watched them. Their revenue was inflated. Rather than trim and find the true medium, they're throwing it all away and going advertising.
Sports can absolutely be supported via expensive subscription (see NFL Game Pass, NFL Sunday Ticket, MLB Packages, ...). Up to $400 / year for it. But ESPN is going a different route. One that will unfortunately turn them into the MTV of sports. But they won't be the only one.
Ripple-effect can be a bitch.
Do you watch PTI ?
I think PTI is the best show on TV.
EDIT: PTI = Pardon the Interruption
I'm mostly like you. Sportscenter is largely useless with highlight available on-demand, and the only time I've watched it over the past few years was when major events happened around a team I like. I think that was twice -- Lebron James coming back to the Cavs and the Cavs winning the championship.
There is so much garbage content and I can't imagine spending an entire Sunday morning watching their NFL pregame shows. They are so bad and rehash the same things over and over again. None of their content is any better. PTI set the standard for what a lot of their programming has morphed into, but PTI worked because the guys on it were smart, took interesting angles, and the show was novel. Now that there are 50 other programs just like it, the novelty has worn off and the hosts are largely "hot take" machines.
Really, besides their national NBA game broadcasts or college football, I can't think of any reason why I'd watch ESPN on a routine basis any more. There are sports podcasts that are far better and don't require my full attention than the studio shows ESPN produces.
Slightly off-topic. I didn't watch a lot of ESPN when I had cable. When I did, it was mostly SportsCenter and PTI. Are you saying that PTI marking the beginning of ESPN's programming declination or that other opinion shows failed to capture what made PTI good. It really doesn't matter, but I'm genuinely interested in your opinion here.
ESPN is partially a victim of it's own success as well. They do such a great job with online content that where you used to have to tune into Sportscenter, glued to the TV waiting to catch YOUR teams highlights now you can just hop online and catch all of them...immediately.
I remember in college having a roommate who was such a big UNC fan that he bought a VCR just so that he could tape record Sportscenter and rewatch Vince Young highlights.
Stream one feed to the ISP and then let the ISP split it to all the interested subscribers from there?
So as opposed to ESPN needing an individual stream for every single (for example) Comcast subscriber who was watching, they send one stream to Comcast, who would then replicate it within their network to each subscriber.
I'm not a networking expert though, so maybe it's not that simple.
schnable then suggested that cable companies are switching to IP-based streaming which will have the same issue. I pointed out that it doesn't have the same issue, because multicast can be done internally to the ISP's network - though it can't be done on the wider Internet, so Twitch, Youtube, etc, still can't compete.
It's not exactly "replicating it within their network" - i.e. there's not individual connections to every single endpoint. That would quickly overload the networking equipment for no reason - you'd be sending thousands of duplicate packets, just to different endpoints. This would have no benefit over streaming from Twitch, Youtube, etc.
Instead, you have one source (which might receive its stream over satellite, unicast IP over the internet, whatever else) within the ISP's network which sends a multicast packet to its router, which then automatically duplicates it and send it to all the routers it's connected to, which does the same, and so on and so forth. This is similar behaviour to existing cable infrastructure - each packet only hits each router once.
Some small cable ISPs, and apparently maybe AT&T, do this today quite happily.
Basically, we're agreeing, but you don't seem to think we are because of the details?
I'm not aware of anyone planning a large IPTV rollout; it's been dead for years.
I'd beg to differ. The League of Legends eSports 2016 World Championship had 43 million unique viewers, 14.7 million concurrent. It is possible some viewers were from a cable TV in Korea, but it is unlikely to be a significant chunk of those figures.
The broadcast on Twitch.tv was also of much higher quality (1080p60) than what you receive from any cable company.
There are lots of delays today between different broadcasts. Just try to follow a sporting event on twitter or a forum and you will see.
Depending on the significance of the game in question, a delay of even a few seconds can be noticeable and annoying, because one of my friends on GroupMe is going to make a comment about an important goal the instant it happens.
I don't converse with anyone about the games. It's just me and my cats. I also greatly despise push notifications to my phone, with the exception of email.
But, I have a feeling I'm an edge case scenario.
There's a 65 pixel bar at the top with scores, and a 300 x 260 pixel block with headlines. The entire rest of the page on a 1920x1080 monitor is filled with garbage, auto-playing videos, embedded tweets, or wasted space.
Can't believe they are letting Jayson Stark go as well.