'Remove Google Background' surges to number 2 in Google Trends
google.com
google.com
As long as there's a difference between the major search engines, there's at least some sort of reason to go with one of the minor engines, for some fraction of people, some fraction of the time. If all the search engines are the same, Google wins because no one has a reason to switch and Google has the advantage of inertia. It is possible that it's better for Google to be identical to Bing rather than superior to Bing, especially depending on how situational or subjective that "superior" happens to be.
While I'm not a huge fan of Google, I don't think they would intentionally have a dick-ish strategy like that. However, I do think that their test-driven nature could push them in this direction anyways even if they don't intend to. Every time they try a feature and people don't like it, they can switch to Bing and Google gets the feedback... unless it's a clone of a Bing feature, in which case people can't really switch. So bad ideas that are clones of Bing features have a statistical advantage.
This is not to say that cloning Bing features is always a bad thing. I actually prefer Bing. I'm just saying that clones of Bing features have a statistical advantage during testing, regardless of how good they are in an absolute sense.
The solution, obviously, is Duck Duck Go. Or, more generally, if the search landscape is less of a duopoly, this phenomenon wouldn't exist as much.
And if they do insist on copying Bing, at least they can copy the right stuff (brilliant UI elements like much improved image search, with endless scrolling).
The three major players are: Google, Yahoo, and Bing. Trailing distantly is Ask; there is little else of note.
Microsoft is pushing Bing. It will likely beat Yahoo in terms of market share by year's end.
Edit:
lmkg's comment didn't say everyone should use DDG for all search needs. It pointed out the value of independent alternatives. One liner or not, it's valid and relevant. DDG is valuable to the discussion because it specifically attempts to innovate rather than copycat the status quo.
Bing is giving comparable search results in terms of quality - although I found their UI glossy and cluttered. Now Google is trying to minimize the differences between the two search engines in terms of UI/navigation. So I now have a lower-barrier to switch. Clearly this move has back-fired and probably Bing should clean up their UI to grab people in-between like me.
The day Search Engine becomes a commodity, this market is over.
When they made the links at the top invisible until your mouse moved, I sighed and moved my mouse.
But now that Google looks like Bing, I just sigh.
http://en.wikipedia.org/wiki/First_they_came...
In any case, well put.
I would be hard-pressed to disagree with them - making any allusions to the WWII holocaust when we're talking about stylistic preferences for a search page is in pretty bad taste from where I'm sitting.
They're making it intentionally bad. For instance, I set a very cute picture of my niece as my google background...but it takes about an extra second to load the page now, so I removed it.
If anybody starts thinking about switching to bing, they're going to see the pictures, remember how much it sucked on google, and go back to the "good" google.
It's coke classic.
You can search before the picture loads.
It is brilliant.
You could title this All Of These Are Better Ideas Than Taking Design Direction From Microsoft. (I say this purely for branding -- I kind of like the Bing look myself.)
-Sent from my fold-able 24" touchscreen running Android with 4G and an always-on 3-year battery.
Time travel? I'll buy that. A 3-year battery? Hahahahaha.
I don't think their backgrounds are a response to Bing at all.
Somebody high up at Google (won't name any names) is a sincere, enthusiastic patron of the arts, and wants to share the gift of art with the world.
(I love art, but I think this mission is misguided, and wrong place, wrong time.)
Google has had TONS of novelty background/skin campaigns for iGoogle, Chrome, and other properties. (Often including prominent artists and designers.)
The home page is just the most recent victim.
The problem is not about quality of the art, which is usually great. It's just about it serving the user/tool, which it doesn't.
I do like the holiday/themed Google logos (pacman anybody?). But I consider those a completely different initiative.
Anyway... I repeat: It's not a Bing thing. It's a bring-art-to-the-masses thing. :/
If this were the goal, it would just alienate users with the background, and inconveniencing them with a forced signup for next-to-no return.
"You can remove your background image at any time by clicking Remove background image in the bottom left corner of the homepage."
But that just reverts it the default image, not the old white.
Edit: Actually it looks like the forced background is just temporary, for 24 hours, according to the Google Blog post: http://googleblog.blogspot.com/2010/06/art-of-homepage.html
Guess someone was listening!
Update June 10, 11:31AM: Last week, we launched the ability to set an image ofusers’ choosing as the background for the Google homepage. Today, we ran a special “doodle” that showcased this functionality by featuring a series ofimages as the background for our homepage. We had planned to run an explanationof the showcase alongside it—in the form of a link on our homepage. Due to a bug, the explanatory link did not appear for most users. As a result, many people thought we had permanently changed our homepage, so we decided to stop today’s series early. We appreciate your feedback and patience as we experiment and iterate.
I seem to be missing the part of DNA or conditioning that causes most humans to react negatively when anything familiar changes. I'm one of a rare breed who sees changes as intriguing or exciting (to a fault, I almost always like redesigns at first).
Maybe I'm inferring too much, but your use of "crappy" and capitalising "NOT" suggests to me that this feature makes you angry. I think it's worth considering whether your reaction is a purely logical one, or partly an emotional one.
If I open up a law firm and then the decorator puts a gigantic mural of H.R. Giger's work on the walls, I'd probably be less than happy, and not because of emotional reasons (although it would be pretty creepy). It'd be bad for business.
Similarly, if Google's new change increases load time or distracts me...
But there is an argument to be made that this makes google look less clean. Even if the background is removed, there is an option in the lower-left corner, begging me to click it and look what is there. I don't really like it but it doesn't mark very high on my care-o-meter
I've noticed a bias against change too, but sometimes the redesign is just worse. For example, the wait for mouse and then fade-in change to Google is just as obnoxious today as when it went live.
One of the things I always appreciated about Google was its minimalism. Sigh.
http://timmy_c.posterous.com/google-ab-testing-feels-too-min...
The phrase 'opt in' is getting mangled way beyond its original meaning of "don't share my data unless I say so."
But what I have found out is that I rarely use the Google homepage any more. I usually search through the search bars on Chrome or Firefox, so I didn't notice the change until I saw it on Twitter.
Anyway, this nightmare will be over tomorrow.
I am switching to the www.google.com/firefox home page, it still has the lean dan mean looks.
As they say in French 'On ne fait pas le bonheur des gens contre leur gré', which translates to: you can't shove happiness in people against their will...
That's probably just paranoia, but seems like a side-effect they won't mind even if it wasn't their main intent. It's also part of the reason I won't stay logged into people's free webmail services after I'm done reading my mail, though.
Google guy 1 = Why do you people love google? Google guy 2 = Its fast and uncluttered. Google guy 1 = Good, what we famous for? Google guy 2 = A white screen and just a search box Google guy 1 = So what what should be do to the design? Google guy 2 = Leave it? Google guy 1 = No fuc* that I'm bored lets copy Bing and piss everyone off!
I've never seen the background image and I can't even get it to appear or find a setting for it anywhere. (???)
It's kind of like how my Google News was all weird for like 4 days, and then went back to normal. I do understand a/b testing, but it's strange being an unwitting, unwilling guinea pig for something I use every day like G News.
http://www.google.com/corporate/tenthings.html
This background image breaks at least the first 3 of these 10 things.
If they want to A/B test something like that on a signed in, daily visiting member, they should offer a small explanation and an opt in/opt out option.
Me, I really don't care. Background image? No background image? Who cares. I type something into Google and I get where I want to go. And their other services like Android, Voice, Calendar, and Reader work for me, so I continue to use them. People waste too much time caring about things that don't matter. ("OH NOES, but what if I'm on the moon and really need to Google search! Loading the background would be too slow! You Are Not On The Moon.")
http://www.walyou.com/blog/wp-content/uploads/2010/06/Koons-...
People working on search and UX at Google probably think about Bing much more than the millions of people who use Google regularly. And thanks to Google's attempt to prematurely optimize (forcing people to try a new background based on local maxima tests), they've now accelerated the long curve of leveling the playing field.
Basic psychology 101 though. Same thing applies to other tech companies. Tread very lightly around any type of modifications to the core feature set and always make it optional at first.
Regardless of their intent, the truth of the matter is it looks like they're leaving behind the simplicity that made them successful because a competitor is gaining market share.
Only after reading your post, I found a link labelled "Change Background Image" effectively camouflaged on the bottom left of the page, but this only allows me to select an alternative but equally obtrusive image.
There does not appear to be any immediate way to eliminate the background image entirely and revert to the clean, usable design that I expect from Google.
EDIT: even if it is forced for 24 hours, at least put a message up on the site or remove the non-working buttons!
Occasionally to look up a technical error/issue I have to go back to google; but you can search google directly from duckduckgo with "g! [your-query]"
(Yes, I know Apple removed its colours, but that's different.)
It's sure to be back to normal tomorrow.
For one day, at least, Google managed to change my ingrained habits and switch to their search competitor. I might even stay there.
Probably not the effect they were looking to have.
http://en.wikipedia.org/wiki/New_Coke#Marketing_response_by_...
http://googleblog.blogspot.com/2010/06/art-of-homepage.html
this is a 24 hour promotion to let people know about their background feature. Either way, it stinks.
Slightly off topic; I never understood why they made elements "Fade in" on their page, either. I assume there is a reason other than it "looking cool"?
Problem solved.
I personally like it. Nothing wrong with big beautiful images that do not slow page load times.