And you think you're having troubles with your startup?
"Zen was published in 1974, after being rejected by 121 publishing houses...then Pirsig lived reclusively and worked on his second book Lila for 17 years before its publication in 1991."
"Quality is, how do you know what it is, or how do you know that it even exists? If no one knows what it is, then for all practical purposes it doesn't exist at all. But for all practical purposes it really does exist."