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Curious choice to name a company & product with a name that sounds like "Liar Bird" when spoken. To me, that looks like they're fully embracing the concept that this can be used for nefarious purposes. If one of their goals is to bring attention that this technology exists and can be misused, the name reinforces that.

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I guess they've named it that because the lyrebird is an amazing impersonator. The end of this BBC clip blew my mind the first time I saw it. https://youtu.be/VjE0Kdfos4Y

But you may have a point, and the ethics section makes it clear that they are indeed very aware of that this may be misused.

I don't see why audio manipulation would be any more nefarious than photo manipulation or video manipulation.

Plus, it doesn't even matter. You can write an article with fake quotes and people will believe it without even caring if there is an accompanying sound byte or not.

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