These days it would be proper to address it Dear Sir/Madam IF you did not know the gender of the person.
Besides that, in this case it really was pretty much all Jon Postel making the decisions.
Good story - the time that Justin Hall tried to register fuck.com in 1994.
I was always taught in school that "he/him/his" was gender neutral if there was no context indicating otherwise. People have started to get more and more annoyed by this, leading to the grammatically incorrect usage of "them/they."
Anyone who went to school or learned English in 1980s or earlier would have had learned "Dear Sir" as the standard generic salutation when writing a professional letter.
I suppose today one would start such a letter with "Dear Person." That sounds somehow disrespectful to me. There's always "To whom it may concern."
KIM: Thank you, sir.
JANEWAY: Mister Kim, at ease before you sprain something. Ensign, despite Starfleet protocol, I don't like being addressed as sir.
KIM: I'm sorry, ma'am.
JANEWAY: Ma'am is acceptable in a crunch, but I prefer Captain. We're getting ready to leave. Let me show you to the bridge.
"Man" was originally a gender-neutral Old English word for human beings (the gendered prefix for males being "wer", as appears in e.g. werewolf.) So why not just expand on that: demand that "man", "sir", "he", "him", "Mr"—and common nouns like "mailman", "fireman", "steward", "host", "master"—be used when referring to both men and women, and thus retroactively de-gender all previously written implicit-male-subject texts for future generations? Instead, we got "he/she", "they", "mail carrier" and "fireperson", which seems like a terrible thing to do to a previously-concise language.
Shakespeare still would use "he" or "she" as appropriate when trying to make it explicit that there was exactly one person being referred to.
But now, we are told to use "they" or "he/she" even in that situation, because singular-generic "he" is offensive to some people, and because human-referential "it" is offensive to rather more people.
Taking offence to a communication protocol, is like saying TCP/IP is offensive because there aren't enough of the number 7 used in the TCP/IP protocol, and it's discriminating against the equality of all numbers.
No. It's a protocol optimized for communication, not some sort of emotional playground.
To try to alter the communication protocol based on personal emotions degrades its usefulness and diminishes the ability to communicate effectively.
So now the TCP/IP packet header needs to be extended 25%, and the driver needs to ensure equal distribution of all numbers during communication, further increasing overhead by another 75%.
This is where we are headed with our language, when we allow PC politics to dictate how words should be used.
Unlike machines, humans do not always just want to exchange factual information about the world, and often use communication for additional purposes - jockeying for status, claiming membership in groups, and yes, playing games. This can even be quite enjoyable for the humans in question, for example, mutual flirtation.
In this example, one of the bits of information that can conveyed by being a bit more thoughtful about the use of pronouns is where the human in question might fall on a scale between "I am aware that there is pervasive and systematic discrimination against one class of human, and do not wish to take even small part in it." and "I believe all relevant systematic discrimination is in the past."
Can be found on grants of arms and various other formal/monarchical documents up to the present day...
To whom it may concern is some times used to make it less gendered.